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Significant spike in daily COVID-19 cases expected to prolong recovery
Our survey results reflect the larger economy’s uneven K-shaped recovery, in which some sectors are thriving while others continue to flail. Overall, while consumers are more optimistic than when we first polled them a few months ago, they are still wary.
To better understand a shopping environment that is more bifurcated than ever before, we asked 1,000+ consumers nationwide about their plans for holiday shopping and dining.
Consumer Markets Industry Leader, PwC US
Consumer Markets Tax Leader, PwC US
Global Digital and Consumer Markets Advisory Leader, PwC US
Consumer Markets Assurance Leader, PwC US