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The travel industry is gradually moving again, but predicting travel demand is challenging in a rapidly changing environment. For now, self-quarantine measures required when traveling from high risk areas continue to keep most would-be travelers homebound. The good news: Once consumers take that first trip in this new environment, they are far more willing to travel again. However, a number of other factors — most of which stem from uncertainty — could continue to influence consumer travel behavior.
Consumer Markets Industry Leader, PwC US
Consumer Markets Tax Leader, PwC US
Global Digital and Consumer Markets Advisory Leader, PwC US
Consumer Markets Assurance Leader, PwC US