Real time surveys. Business insights.

PwC Pulse

What is Pulse?

Companies are pursuing growth in a constantly changing and volatile business landscape. There’s no go-to playbook. But you’re not alone. Other C-level executives and corporate board members are finding their way, too. Tapping into this collective intelligence can help you anticipate what’s next, see how you measure up and spark new ideas for growth. That’s what PwC’s Pulse program is all about.

We regularly engage functional leaders from finance, marketing, human capital, IT, operations, risk and tax on the pressing issues of the day, including their outlook on the business environment, customer experience and employee engagement strategies, policy shifts and ESG.

Our regular surveys of executives and board members, webcasts, roundtables and other ways to bring peers together will help you make sense of the signals we’ll surface through Pulse.

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Current survey

Cautious to confident

With rising concerns about the economy, executives remain laser-focused on driving growth.

Business leaders remain confident about their ability to execute on transformation initiatives and achieve near-term growth goals. This comes despite concerns about the macroeconomic environment, including high inflation. In particular, they are worried about declining consumer purchasing power, the higher cost of capital and the Federal Reserve's aggressive tightening.

Our latest Pulse Survey reveals executives making changes to strategic planning and balancing cost-cutting efforts with targeted investment. Many are hiring in specific areas to drive growth, planning an acquisition or divestiture, and the majority are confident in their company’s ability to free up working capital.

Read our report to find out how leaders are preparing their organizations to enter a possible recession healthy and exit healthier.

Survey insights >

Cautious to confident: What’s top of mind in the C-suite?

Past PwC Pulse Surveys:

To view data and insights from PwC Pulse Surveys, please see below.

Contact us

Neil Dhar

Neil Dhar

Vice Chair, Consulting Solutions Co-Leader, PwC US

J.C. Lapierre

J.C. Lapierre

Chief Strategy and Communications Officer, PwC US

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