PwC strives to build trust in society and solve important problems. It defines the difference we seek to make in the world—it's why we do what we do.
For more than 160 years, the role PwC plays has always been underpinned by the need for trust and our ability to deliver solutions. Our purpose brings meaning to our daily work, guides our decision-making and inspires action in a dynamic environment. It demonstrates our ongoing, clear commitment to working collaboratively and innovatively to deliver the highest quality outcomes for our people, clients and society.
Our values define the expectations we have for working with each other and our clients. Although we come from different backgrounds and cultures across the firm, our values are what we have in common. They capture our shared aspirations and expectations, and guide how we make decisions and treat others—they’re what makes us, us.
Discover the five key values that define the PwC community
With the release of our FY21 Purpose Report you can learn more about PwC’s commitments to diversity, equity and inclusion; operating responsibly in sustainable ways; and driving a human-led, tech-powered approach.
FY21 Purpose Report
In everything we do, we expect and deliver the highest quality—we speak up for what is right, even when it’s the harder option.
Code of Conduct: Our reputation is defined by trust, integrity and achieving high-quality, sustainable value. Our continued success means upholding professional standards, adhering to applicable laws and regulations and fulfilling ethical obligations while delivering high-quality, innovative work.
We stay informed and proactively look for ways to better our world.
Responsible Business Leadership: This is a key element of our overall strategy and core to who we are as an organization. We set goals to innovate, build and deliver solutions to key societal challenges that are important to the clients we serve, the people we employ and the communities in which we live and operate.
We care about each other, our clients and empowering everyone to do their best.
Be Well, Work Well: PwC is committed to a culture of workplace wellness. We launched an effort called Be Well, Work Well because we believe it’s important. This is grounded in science, and we’re giving our staff the tools and support they need to evolve the Be Well, Work Well culture, team by team. It’s all about everyday behaviors and habits focused on fueling our four dimensions of energy—physical, emotional, mental and spiritual. Our people have access to educational tools and content that helps them gauge their energy and find innovative ways to renew together as teams. Be Well, Work Well is about managing energy so our people can be at their best—both personally and professionally.
Learn how Be Well, Work Well has benefitted our people at PwC
PwC's culture of flexibility: Our people feel that rewarding work experiences come from having flexibility in where they work, how much they work and when they work.
We know that feedback, collaboration and diverse perspectives help us deliver the highest quality outcomes.
CEO Action for Diversity and Inclusion™: In 2017, PwC US Chairman and Senior Partner Tim Ryan opened up a firmwide conversation about race in the workplace—creating a channel for our people in the US to talk with each other when the country has faced difficult and divisive events. Tim also found these issues were very much on the minds of the business leaders he speaks with each day. Inspired by the feedback from PwC partners and staff, Tim brought up diversity and inclusion to every CEO he met with. Almost 900 CEOs have signed up for CEO Action.
Nothing great ever came from sticking to the status quo. At PwC, we maintain an open mind and try new things.
Digital Fitness: At PwC, we recognize that we are operating in a business landscape that’s becoming more and more disrupted by digital technology. We know that a digital mindset is critical to success in today’s marketplace.
We are collectively raising the digital IQ of all partners and staff in tech, digital and data analytics with tools like our Digital Fitness app. The app contains a learning assessment that gauges where current digital skills stand. Once our people complete the assessment, they are given a score and are then offered a personalized “learning feed” with recommended learning assets and quizzes that will help increase their scores.
PwC’s Digital Fitness journey is embedded in everything we do. Becoming digitally fit will help equip all our people, and our business, for success in our digital and data-driven economy.
Thanks to support from the PwC Charitable Foundation, we also launched a custom version of the app, the Digital Fitness App for Teachers, to help equip teachers with the digital and tech skills they need to prepare their students for future careers.