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Industries styles XF
PwC’s 2024 US Healthcare Consumer Insights and Engagement Survey
Consumers want affordable, easy to use healthcare. Are you listening?
The healthcare transformation continues, propelled by cutting-edge technology and rising patient expectations. PwC’s 2024 US Healthcare Consumer Insights and Engagement Survey delves into this complex interplay of factors, from ongoing consumer concerns over affordability and access to consumers’ adoption of tech-enabled healthcare and trust in the healthcare system. Findings from the survey capture healthcare cost and navigation problems still in need of solutions as well as opportunities to help educate and engage consumers in preventive health and provide the care options they prefer.
Next in pharma 2025: The future of pharma is now
Bold reinvention for the second half of the decade
It’s time to look ahead to the five-year horizon. Make choices today that will position you for success amid the new realities of tomorrow’s pharmaceutical sector. We outline four strategic bets and a suite of capabilities to help you determine how your company can create value in the future.
Next in health services 2025: Secure your future with resilience and reinvention
Learn from 2024. Gain control over 2025. Then go beyond in the rest of the decade.
Radical change in healthcare is on the near horizon. Rise to the challenges of the new year by acting on the 10 sector dynamics we outline for 2025. Create a healthier future by recognizing how value is shifting and deciding whether your current business model can deliver.
Insights by sector
Health services
Healthcare consulting services for payers and providers
The healthcare industry is undergoing significant changes, necessitating a shift towards cost efficiency and enhanced patient experiences. Health plans and systems are called to invest in technology, navigate regulatory shifts, and embrace new ecosystem models to achieve long-term cost reductions and health equity. As the healthcare landscape evolves, organizations have a unique opportunity to drive transformation while navigating operational challenges. We help health plans systems keep up with the pace of change and disruption, improve costs and efficiency and enhance the patient experience.
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Medical technology
Medtech consulting solutions
Medtech organizations are undergoing unprecedented changes. Supply chain disruption, enhanced regulation, high healthcare costs, counterfeit products, cybersecurity issues, and R&D challenges are only a few of the obstacles medical device manufacturers and suppliers are facing today. These market changes are also bringing opportunities to generate value and growth beyond historic industry norms.
We help medtech companies streamline operations, develop innovative products and deliver life-saving solutions to patients.
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Pharmaceutical and life sciences
Strategic consulting services for pharmaceutical and life sciences companies
Pharmaceutical and life sciences companies are facing increasingly complex challenges globally and must have the scientific, commercial and operational capabilities to compete and deliver value for patients and investors. PwC’s sector team combines our industry knowledge, experience and technology to help create sustained outcomes for your business. We work with leaders across the value chain to help you innovate, thrive and grow, every step of the way.
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Buyer spotlight
Health industry CFOs
Markets are being reshaped by technology and disrupted by geopolitical unrest and economic shocks. Leaders turn to transformative acquisitions to reinvent their businesses for long-term success.
Health industry CIOs
Lead the enterprise’s “art of the possible” thinking across the value chain; ensure “value-first” approach to emerging technology while also providing safeguards.
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