No Match Found
Pricing is a key element of the customer attraction equation. In a recent PwC survey, we found that nearly 1 in 5 consumers stopped using or buying from a business in the past year due to price increases.
You can win your customers’ hearts and minds by creating real value, clearly communicating that value and exceeding expectations at a right price that feels like a great deal. But finding that right price is no easy feat. It requires digital technology that can adapt rapidly to changing environments and preferences. And value creation for your business has to be an equally important factor to consider.
PwC helps companies address the entire pricing blueprint - from strategy to formulation to operations - so you can transform your pricing and revenue strategies and increase profitability.