Consumer packaged goods and retail
Even with ongoing uncertainty around tariffs, rising costs and shifting consumer demand, companies are still doing deals — they're just being more careful.
Consumer markets publications
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Transportation and logistics: US Deals 2025 midyear outlook
Transactions suggest dealmakers continue to pursue scale, specialization, and global expansion where demand signals remain strong.
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The future of consumer markets is here, powered by AI
AI is transforming Consumer Markets. We’re anticipating what’s next and focusing on what matters now—so you stay ahead with AI insights and lead confidently.
Consumer Markets Hot Topics Webcast - June 2025
Watch the replay as PwC's Consumer Markets leaders explore the pivotal trends and topics shaping the industry.
US Hospitality Directions: May 2025
PwC's near-term outlook for the US lodging sector explores the impact of policy and other macro-environmental factors on operating performance.
Wyndham boosts speed and service with AI agents
Wyndham used AI agents to cut brand review time by 94% and boost guest support, scaling smarter across global operations.
Fast food innovation is missing the point. Here’s what 5,500 customers say they actually want.
Our survey of 5,500 consumers reveals that in the quick service restaurant (QSR) industry, taste and location—not price—are primary drivers of customer choice.
Consumer markets accounting and reporting insights: April 2025
Consumer markets assurance insights is a quarterly summary for the consumer markets industry. It provides an overview of emerging economic, accounting, reporting and regulatory matters relevant to the industry.
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