2015 Retail & Consumer Holiday Outlook

Millennials matter; experience is essential

An introduction from Steve Barr

US Retail & Consumer Leader


"Having the number one position in a brand in a product category is a defensible moat around the business during tough economic times. People remember the brands; brands pull people into stores."

— James E. Lillie, CEO, Jarden Corp., consumer-products company with a portfolio of more than 120 brands, in an interview with PwC.


of their holiday budget will be spent on travel and entertainment, Millennials said


of consumers pick retailers whose brands they trust


of shopping will be done before the start of Black Friday week

Millennials Matter: A conversation with millennials on holiday shopping Click here to view the video
Steven J. Barr
US Retail & Consumer Leader
Tel: 1 415 498 5190
Byron Carlock Jr.
US Real Estate Practice Leader
Tel: 1 214 938-4062
Nick Hodson
US Retail Strategy Leader
Tel: 1 415 653-3500