Media Intelligence

Gain greater visibility and transparency into your marketing spend. Get a holistic, unified view with real-time analysis and immediate insights to help you act faster and maximize your investment.

Consolidate data, analyze media spend, react quickly, allocate efficiently

Compare and optimize your transactions, collaborate more effectively with partners

Enhance targeting with live data analysis and insights and increase confidence in your spend by seeing where your demand- and supply-side platforms and publishers allocate each dollar.

Real-time results and actionable metrics let you pivot during your campaign

Don’t wait until a media effort ends to discover what could have been. With up-to-date stats and operational intelligence, you can reallocate and augment spend while a campaign is still in-market.

Connect all of your paid media, and automate scenario planning

Media Intelligence pulls in data from every channel, then parses and analyzes them automatically. Integrate it seamlessly with your ad tracking technology and allocate spend for higher potential returns.

Designed for today’s needs

PwC combines proprietary software and decades of consultancy to give you an independent, unbiased analysis of your media activity and the know-how to apply the learnings.

See more than just a snapshot of your spend. Review and analyze data throughout the year, down to the budget level.

Get a unified view of every media type you use—from digital, programmatic and TV to search and social—for unparalleled insights into your total investment.

Connect with us

Let’s talk about how Media Intelligence can help you.

Derek Baker

Principal, Marketing Transformation, PwC US


Mark Fogelberg

Director, Media Intelligence, PwC US


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