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Cloud

As the engine powering digital transformation, cloud computing is arguably one of the most important tech developments of our time. While it’s rooted in technology, cloud is about changing how your business operates, serves its customers and powers new products and services. Capabilities like instant scaling of server power and a giant library of on-demand applications give you the means to take action, turning new ideas into incremental revenue.

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Looking to cloud for growth and innovation
Financial services
%
Industrial products
%
Energy and utilities
%
Health industries
%
Consumer markets
%
Tech, media, telecom
%
Q. Please select the statement that best describes how your organization views cloud: Cloud is a platform for innovation; Cloud is central to our business strategy and critical to revenue growth. Source: PwC US Cloud Business Survey. June 15, 2021: base of 524

Cloud is such a powerful and seemingly all-encompassing enabler that it can be hard to pin down. We’re here to help you get up to speed so you can focus on the big questions like: How should our business strategy evolve in light of cloud? Where does cloud introduce new risks? What does it mean for existing systems and processes? 

But first, what is cloud, really? 

You’re not alone if you find cloud computing’s buzzwords and acronyms a bit confusing or even off-putting. In the simplest terms, cloud is about accessing technology resources — enterprise applications, data storage and infrastructure, software development environments, even artificial intelligence and emerging technology — as on-demand services. And those resources typically reside outside your enterprise.

And what it isn’t: 

“The cloud” is a term sometimes used incorrectly as a synonym for the internet or when referring to some giant nonexistent storage center in the sky. In the real world, the cloud often communicates via the internet and is composed of hundreds of thousands of separate clouds supported by millions of servers globally.

Learn more about what cloud is and the tech considerations that will be part of your business strategy:

Cloud computing explained

Get up to speed on the basics so you’re ready for your next cloud conversation.

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Migration or modernization?

There isn’t just one way to move to the cloud. Learn about the different approaches.

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Jump-start your cloud adoption with modern cloud security

Why your cloud transformation strategy may be stuck and what to do about it.

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What it means for business execs

Just a few years ago, cloud was the domain of the CIO. Now, it’s a priority for every leader — from the CFO to the board of directors. That’s because if used to its full advantage, cloud fundamentally changes how things are done for everyone. This widespread disruption is something many business executives are just starting to grapple with. And it’s why we undertook our inaugural PwC US Business Cloud Survey, a comprehensive look at what’s on the minds and corporate agendas of key C-suite roles: CIOs and tech leaders, CFOs, tax leaders, CHROs, COOs, risk management leaders and directors.

See what your peers are doing and thinking when it comes to cloud: 

PwC US Cloud Business Survey

Hear where executives are placing bets. And where there are disconnects in the C-suite.

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Executive insights: CFO

See what’s top of mind for finance and other leaders with reports for seven key roles.

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How companies are realizing value

Capitalizing on cloud can take many forms. For some companies, it’s all about delivering new digital products and services. For others, it’s about reimagining how they run their businesses, making them more streamlined, secure and agile. Likewise, where each company starts from is different — whether they’re bound to legacy systems and processes, how quickly they want to evolve the business and whether they have the resources in place to make it happen. But one thing is constant: Every cloud journey must start with the business outcome you desire.

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Learn how others are taking a business-first approach to cloud: 

Bank United case study

BankUnited forges a path to transformation with AWS cloud

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Eaton case study

Using the cloud to unlock value in the finance function for Eaton

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AXS Labs case study

Mapping an inaccessible world for people with disabilities

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How can we help you do the same:

PwC's Cloud Transformation solution

See how we can help you accelerate business outcomes powered by the cloud.

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Learn about our alliances with cloud ecosystem leaders

Whatever your business goals, PwC and our Alliance relationships are here to help.

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