The consumer markets industry stands at a defining moment as AI transitions from isolated deployments to the cornerstone of enterprise-wide transformation.
Consumer markets publications
How will consumers shop this season? PwC’s insights reveal a 5% drop in spend — fueled by value-seeking and generational divides.
Wyndham used AI agents to cut brand review time by 94% and boost guest support, scaling smarter across global operations.
A workforce reckoning is underway in consumer markets as the labor market experiences transformative shifts.
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How will consumers shop this season? PwC’s insights reveal a 5% drop in spend — fueled by value-seeking and generational divides.
At the CPG Summit 2025 PwC will share insights on topics critical to the industry focusing on empowering leaders to build trust and deliver sustained outcomes.
PwC’s inaugural CPG Executive Survey reveals a sector reckoning with growth challenges rooted in external forces as well as internal inertia.
In an era defined by margin pressure, consumer preference shifts, AI and shifting loyalty, hospitality leaders are rethinking what gives a brand staying power.
PwC at NRF 2026 is where bold ideas meet real-world strategy to help leaders reimagine retail through innovation, AI, and customer insight.
Consumer markets assurance insights is a quarterly summary for the consumer markets industry. It provides an overview of emerging economic, accounting, reporting and regulatory matters relevant to the industry.
American families are forging ahead with back-to-school shopping plans despite mounting economic pressure, according to PwC’s latest consumer survey.
Transactions suggest dealmakers continue to pursue scale, specialization, and global expansion where demand signals remain strong.
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