5 ways to find metaverse value while building trust
The best way to get ready for what’s coming next from the metaverse is to take advantage of opportunities available today. You can often find value right now, while building the capabilities that can deliver long-term success. Here are five areas to consider:
Engage customers. With the help of generative AI, you can create immersive metaverse spaces and events, where customers can discover and experience your products and services. These experiences can — with appropriate respect for privacy and consent — also offer you new sources of data.
Make operations more efficient. The metaverse can support virtual simulations of manufacturing facilities, store fronts, retail space, supply chains and more. These simulations can help identify improvements, gather and visualize data, assess customer experiences and replace physical activities with lower-cost virtual ones.
Engage and upskill employees. The metaverse’s virtual collaboration spaces and training environments can help you recruit, onboard, train and inspire a workforce that connects seamlessly across geographies and the remote / on-site work divide.