24/07/25
This is the sixth in a series of articles focused on how Responsible AI is enhancing risk functions to deliver value and AI innovation.
AI isn’t coming — it’s likely already here and it’s embedded across your enterprise. From automated underwriting and generative customer support to AI-driven financial forecasts, business leaders are racing ahead. But without the right controls, this acceleration may lead to unmitigated risk, underscoring the need for intentional and adaptive control frameworks.
Internal audit has a critical choice: Lead the charge on AI governance or scramble to catch up in the aftermath of a model failure, compliance breach or public misstep.
With a mandate for independent assurance and enterprise-wide visibility, your internal audit team is uniquely positioned to evaluate governance structures, advise on responsible AI practices and deployment, and evaluate control design and effectiveness.
By taking a leadership role in evaluating AI governance, internal audit not only helps the organization reduce risk and build trust — it also elevates its role as a strategic advisor in shaping responsible innovation.
Just as cybersecurity emerged as a top audit concern a decade ago, AI risk is now top of mind in audit committees and leadership discussion.
And no wonder. AI is reshaping core business processes, often faster than governance models can keep up. Organizations without clear strategies or inventories of AI use cases are especially vulnerable. Left unchecked, AI systems can:
Boards, regulators and customers want answers, answers that internal audit can provide — if equipped with the right mandate, capabilities and frameworks.
Beyond risk mitigation, internal audit has a unique opportunity to drive value and enable transformation with responsible use of AI by shaping governance frameworks that drive innovation.
AI governance acts like the brakes on a race car: Just as you can drive faster knowing you’ve got the ability to stop, organizations can innovate more rapidly knowing that guardrails are in place and that AI use cases will receive appropriate governance.
By getting involved in governance early, internal audit teams can evaluate initial frameworks, assess emerging risks and build trust in how AI is developed and used. They can offer guidance on key issues like transparency, privacy, output quality and accountability. Their perspective can help confirm that AI systems are built with strong safeguards from the start, and that responsible use stays a priority as adoption grows.
To see where internal audit can make a significant impact on Responsible AI, here are areas to focus on.
As AI becomes more deeply embedded in business operations, internal audit functions should evolve to provide timely, tech-enabled assurance.
PwC helps organizations modernize their internal audit capabilities to address AI-related risks, strengthen governance and deliver greater strategic value. Get started today and empower your teams to lead confidently in a rapidly changing digital environment.
Embrace AI-driven transformation while managing the risk, from strategy through execution.