Industry Cloud for Consumer Markets

Unlock the power of your technology ecosystem with Industry Cloud for Consumer Markets. PwC’s proven approach, fueled by our deep retail industry knowledge and tailored technology solutions, can help drive your continuous growth.

Better access to data, better decision-making

PwC’s Industry Cloud solutions combine retail and consumer packaged goods (CPG) industry knowledge and tailored technology offerings to drive your business reinvention. We focus on defining strategic objectives and delivering real-time insights based on trusted data, helping you make timely decisions to better meet the needs and ever-changing preferences of your customers.

Elevate your retail and CPG business with PwC’s industry cloud experience​

As a trusted authority in retail and consumer products, PwC understands how to deliver solutions and value to businesses and efficiently address your specific needs.

Deliver a connected customer experience with tech-enabled solutions

Accelerate your technology transformation to help you gain a competitive edge

Our Industry Cloud solutions can help unlock desired outcomes and speed delivery of value. We help find meaningful insights in your data to help your retail and CPG teams quickly identify and address issues.

Deploy an architecture that integrates with and extends existing technologies

Using flexible components that adapt to business environment changes, our integrative fabric helps you adjust quickly so you can make more informed business decisions in the face of evolving market conditions.

Employ our holistic strategies that provide tailored outcomes​

Our deep understanding of retail and CPG industries can help you exceed your business goals, uncover growth opportunities and deliver customized solutions for your functional teams.




See how Industry Cloud for Consumer Markets can help solve specific business challenges

Retail insights and execution

Improve decision-making and develop new insights

PwC combines our retail experience with our modern, technology-enabled, cloud-based retail solution to seamlessly deliver insights to your business. Our offering helps simplify business observations, empower teams to find quick solutions and deliver the full power of the cloud. This can help you employ a modernized retail back office with a minimum of effort, increasing your ability to focus on bigger, more strategic issues.

Trade promotion management

Help identify where promotions are succeeding and where they aren’t, then adjust and improve

Trade promotion management (TPM) programs can be difficult to design properly, and early mistakes may not be recognized promptly. Our industry cloud TPM offering leverages lessons learned from more than 25 years in the space. We work with your team to help simplify the setup of your trade promotion solution and give it greater functionality with valuable customizations and improvements. Our technology-enabled configurations help address the needs of all user types and enable your TPM components to run well together, seamlessly.


Connect with us

Let’s talk about how Industry Cloud for Consumer Markets can help you.

Edward Landry

Principal, Global Customer Strategy Leader, PwC US


Kelly Pedersen

Retail Leader, PwC US


Josh Goldman

Consumer Markets Advisory Leader, PwC US


Barbra Bukovac

Vice Chair, Consumer Markets, PwC US


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