PwC acquires Gelfond Group to complement its People Analytics and Employee Listening capabilities

Becomes Part of PwC’s People and Organization practice

New York, June 6, 2016 --
PwC today announced the acquisition of Gelfond Group, a global leader in employee engagement and employee listening. With the closing of the deal, Gelfond Group now becomes part of PwC's People and Organization practice, adding to  its strong people analytics and employee listening capabilities. PwC is a global leader in People Analytics and Surveys, with a thorough understanding of the specific workforce issues faced by companies in a broad range of industries.

“We know that improving employee engagement is more than  a staff survey. It’s about real-time listening, gathering and analyzing meaningful data, and developing insights that help drive action and positive outcomes. This marriage between Gelfond Group and PwC combines global technology, benchmarking data,  expertise and reach that will effect change for our clients in impactful ways,” says Nik Shah, PwC’s People Analytics Leader.

Through the acquisition, PwC gains a significant expansion of its intellectual and analytic capabilities in employee engagement and real-time employee listening, as well as a considerable number of thought leaders and research experts skilled in people analytics and surveys.  The integration further advances PwC’s capabilities in delivering advanced and predictive analytics services to the market.

"I'm thrilled to be bringing our deeply experienced team, our world-class technology and our passion and commitment to client service to an organization with extraordinary global reach and an equal interest in helping clients create great places to work," said Peter Gelfond, CEO and Founder of the Gelfond Group, who will be a leader in PwC's People Analytics and Survey Practice.

"This marriage between Gelfond Group and PwC combines global technology, benchmarking data, expertise and reach that will effect change for our clients in impactful ways"

Nik Shah PwC’s People Analytics Leader

About PwC

At PwC, our purpose is to build trust in society and solve important problems. We’re a network of firms in 157 countries with more than 208,000 people who are committed to delivering quality in assurance, advisory and tax services. Find out more and tell us what matters to you by visiting us at

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Our People and Organization practice helps clients implement organizational transformation, improve the performance of their workforce, develop and move talent around their business, and manage their human capital risks.

We bring together an unmatched combination of industry, business, strategy, talent, HR, analytics and technology expertise with more than 11,000 people in 138 countries. That means our clients get the right team with the right skills and experience wherever they need us around the world to help deliver the value they're looking for – from people strategy through to organizational execution.

About Gelfond Group

Gelfond Group is a global leader in employee engagement surveys and employee listening programs, a wide range of workforce assessments, specialized customer surveys, and business analytics. Founded in 1996, the Gelfond Group is a full-service research and consulting company. They expertly manage all project phases, from up-front planning connecting surveys to business objectives, through the most important part of any survey – reporting insights and taking decisive action, all delivered through a proprietary and leading edge technology. To help organizations drive business performance through their employees, the Gelfond Group enables organizations to manage the employees’ experience through intuitive technology, combined with an extensive proprietary normative databases. These normative databases cover the opinions of millions of employees and offer insight regarding work environment culture as well as leadership and manager effectiveness.

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Beth Parker
Human Capital (Recruiting, HR)
Tel: +1 (202) 414 1734

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