PwC at Dreamforce 2023

Magic moments from the world’s largest AI event

September 12-14, 2023

An epic week of inspiration and innovation

As a pioneer sponsor, PwC engaged with thousands of attendees across our client-led agenda sessions, curated roundtables and exclusive executive exchanges at Salesforce’s Dreamforce event in San Francisco this year.

We were energized about the launch of Salesforce’s new Einstein 1 Platform, coming on the heels of InformationWeek’s article, How AI Is Revolutionizing Customer Relationship Management, which emphasizes the critical role of a responsible data foundation in driving customer trust and enhancing human connections.

If you missed Dreamforce in person this year, take advantage of our recap and highlights below to get inspired and unite with us to hear more about how PwC’s community of solvers is fueling the latest innovations on Salesforce.

Playback of this video is not currently available


Human-centered AI powered by PwC and Salesforce

Trust and outcomes-focused AI governance

Activate AI with PwC and Salesforce

While AI was the hot topic at Dreamforce, what we heard most from attendees was a need to balance the possibilities with the pathways forward for their companies, now and in the near future.

A common sentiment emerged from stakeholders throughout the week: with the limitless potential of AI, how do we power possibilities and switch on what matters?

Our AI solutions powered by Salesforce were designed to guide companies through responsible AI journeys with a core focus on trust and outcomes-focused AI governance.

Contact us to explore how we’re activating Salesforce and AI across four core areas to help enhance the human connection between companies, customers and employees.

  • Supercharged sales org: reinvent your sales functions and business models by leveraging the power of AI to help drive significant outcomes and transform traditional sales processes
  • Phygital service excellence: reimagine customer experience through innovative technology and user-centered design across physical and digital channels
  • Reimagined revenue: transform manufacturing with efficient automation to enable complex deal pricing and increase revenue predictability, and unify silos across sales and finance by building frictionless revenue motions, cross-industry
  • Contextual personalization at scale: Develop platforms that allow marketers and other functions to make decisions based on data, and to automate journey steps and the delivery of content across channels


Playback of this video is not currently available


Supercharged Sales Powered by AI

Explore how PwC and Salesforce switch on sales outcomes to drive speed, ease and productivity for growth

On-Demand Content: PwC at Dreamforce 2023

Experience the power of Dreamforce 2023 with our on-demand sessions that offer valuable insights and innovative strategies for success.



PwC Recognized for Emerging Technology for Marketing Innovation

PwC was honored to be named a winner in the 2023 Salesforce Partner Innovation Awards, which recognize and celebrate partners’ significant contributions and the impact of their work in driving client success. Our win in the Marketing category specifically highlights our innovative use of Data Cloud and Einstein GPT to help customers realize the future of business across core products.

Reflections & Inspired Action

For a look at key takeaways from this year’s event, read our Dreamforce Reflections article on LinkedIn for a recap and three key considerations that companies should focus on now as they distill limitless possibilities into illuminated pathways forward for leveraging AI in their organizations.

Gaming for good at Booth #717

Gaming for Good at our booth

Thank you so much for engaging in our ‘Gaming for Good’ philanthropic casino experience at the PwC booth at Dreamforce ‘23! We are thrilled to share that with your help, we raised over $50,000 for the World Central Kitchen, Braven and Arbor Day Foundation charities.

What’s Next?

As you explore next steps for your company as it relates to reinventing the way you serve your customers, empowering your teams and future-proofing your business, PwC’s human-led, tech-powered approach is driving sustained outcomes and trust across the Data + AI + CRM landscape. Contact us to learn more.

Follow us

Required fields are marked with an asterisk(*)

By submitting your email address, you acknowledge that you have read the Privacy Statement and that you consent to our processing data in accordance with the Privacy Statement (including international transfers). If you change your mind at any time about wishing to receive the information from us, you can send us an email message using the Contact Us page.