Design, engineer and scale products from silicon to factory floor with integrated development and manufacturing excellence

Product Development and Manufacturing

Operations Strategy

Overview

Product innovation is accelerating while complexity, cost, and quality expectations continue to rise. We help organizations connect product strategy, engineering, silicon design and manufacturing into a coordinated lifecycle — from concept through scale. By integrating digital engineering, advanced manufacturing, connected product design, and next-generation hardware capabilities, we help reduce time to market, improve product performance, and build more resilient, scalable operations.


Market trends

57%

of operations and supply chain leaders say they have integrated AI into selected functions or throughout their organization

Source https://www.pwc.com/us/en/services/consulting/supply-chain-operations/digital-supply-chain-survey.html
42%

of CEOs say their company has begun competing in new sectors over the past five years, increasing product complexity

Source https://www.pwc.com/gx/en/issues/c-suite-insights/ceo-survey.html
49%

of executives expect their operations to be fully modular by 2030

Source https://www.pwc.com/us/en/industries/industrial-products/library/future-of-industrial-products.html

Capabilities

Manufacturing strategy and excellence

Design and operate manufacturing facilities built for performance, resilience, and growth. We help organizations optimize footprints and improve plant-level execution through operational excellence, digital manufacturing, automation, and quality transformation. By integrating data, AI connected factory technologies, and enabling the digital worker of tomorrow we strengthen performance, reliability and scalability from strategy through the shop floor.

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Physical product development and innovation

Advance products from concept through commercialization with integrated R&D, engineering and lifecycle execution. We help organizations define product strategy, enhance portfolios, modernize R&D and development processes, and strengthen product lifecycle management (PLM) to industrialize new products at scale. By aligning system architecture, digital engineering and supply chain readiness, we accelerate time to market while reducing cost, complexity and performance risk.

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Digital engineering

Modernize how products are designed, developed and sustained with connected digital engineering across the value chain. We help organizations shift from document-based to model-based engineering, build digital threads that link product lifecycle, enterprise, manufacturing and quality systems, and strengthen data governance. By integrating AI, digital twins and simulation with an agile workforce, we accelerate innovation, shorten design cycles and deliver measurable value.

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Digital manufacturing

Build a connected, data-driven factory that turns real-time insight into measurable performance. We help organizations modernize IT/OT foundations, deploy digital twins, next-gen automation and connected worker solutions, and apply advanced analytics across planning, quality, maintenance and energy. By unifying people, equipment and data through AI and smart manufacturing, we increase throughput and yield, reduce downtime and cost, and empower faster shop floor decisions.

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Silicon design and advanced engineering

Enable next-generation products through end-to-end silicon and hardware engineering. We support semiconductor and embedded system design, validation and integration to help organizations deliver secure, high-performance products at scale.


Insights


Case studies


Contact us

Russell Rasmus

Operations & Supply Chain Solutions Leader, PwC US

Brian Gilbert

Operations Transformation Digital Leader, PwC US

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