Media Intelligence

Gain greater visibility and transparency into your marketing spend. Get a holistic, unified view with real-time analysis and immediate insights to help you act faster and maximize your investment.

Consolidate data, analyze media spend, react quickly, allocate efficiently

Compare and optimize your transactions, collaborate more effectively with partners

Enhance targeting with live data analysis and insights and increase confidence in your spend by seeing where your demand- and supply-side platforms and publishers allocate each dollar.

Real-time results and actionable metrics let you pivot during your campaign

Don’t wait until a media effort ends to discover what could have been. With up-to-date stats and operational intelligence, you can reallocate and augment spend while a campaign is still in-market.

Connect all of your paid media, and automate scenario planning

Media Intelligence pulls in data from every channel, then parses and analyzes them automatically. Integrate it seamlessly with your ad tracking technology and allocate spend for higher potential returns.

Designed for today’s needs

PwC combines proprietary software and decades of consultancy to give you an independent, unbiased analysis of your media activity and the know-how to apply the learnings.

See more than just a snapshot of your spend. Review and analyze data throughout the year, down to the budget level.

Get a unified view of every media type you use—from digital, programmatic and TV to search and social—for unparalleled insights into your total investment.

Connect with us

Let's talk about how Media Intelligence can help you.

Derek Baker

Principal, Marketing Transformation, PwC US

Email

Mark Fogelberg

Director, Media Intelligence, PwC US

Email

Please provide some information so we can answer any questions you have.

Get in touch

Related event for you

Navigating your media investment to drive value and performance

Advertising is in the middle of a fundamental transformation—there are transparency, trust, and privacy concerns, along with technology proliferation and regulatory changes happening all of the time. In this webinar, learn how the right data can help unlock significant value.

This is a past event. Check out the recording.

Watch Now

Related services

PwC Pulse Survey

PwC’s latest survey around business risks found that today’s marketers are working hand-in-hand with other business leaders on pricing strategies, omnichannel sales tactics and revenue forecasts.

Learn more

Customer Transformation

Successful customer transformation involves driving customer insights and reimagining human-centered products and experiences that drive growth.

Learn more

Business Transformation

It’s time to rethink your business transformation for tomorrow, reconstruct your business to deliver what matters most, and transform beyond systems and software.

Learn more

Managed Services

Comprehensive global compliance, financial reporting and tax solutions that are tech-enabled, cost-efficient and scalable throughout your business life-cycle.

Learn more

Let’s connect

Required fields are marked with an asterisk(*)

By submitting your email address, you acknowledge that you have read the Privacy Statement and that you consent to our processing data in accordance with the Privacy Statement (including international transfers). If you change your mind at any time about wishing to receive the information from us, you can send us an email message using the Contact Us page.