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May 15, 2025
1:00 - 1:45 PM ET
AI is not just another technological advancement — it’s an acceleration force, redefining industries, business strategies, and competitive landscapes at an unprecedented pace. As AI adoption accelerates, companies must move beyond isolated use cases and embrace AI as a fundamental driver of business strategy.
In this panel discussion, we will share insights on how organizations can embrace AI across their value chain to unlock new growth opportunities, enhance operations, and maintain market leadership in a rapidly evolving digital economy. PwC specialists will be joined by the senior vice president of technology and innovation from Lamar Advertising Company.
We’ll cover:
- AI-powered strategy and decision-making: Learn how AI-driven insights enable businesses to proactively navigate market shifts, enhance operational efficiency, and uncover new value streams.
- Rethinking competitive strategies: Discover how organizations must adapt both offensive and defensive strategies to stay ahead of AI-native disruptors and shifting customer expectations.
- Scaling AI capabilities: Explore the essential elements required to integrate and scale AI effectively and responsibly across your business for long-term success.
- Insights into action: Delve into one company’s AI-driven evolution to transform their fundamental approach to financial planning and analytics.
Presenters:
Siddarth Kalasapur, AI Activation Leader, PwC US
Danielle Phaneuf, Technology Excellence Lead, Principal, PwC US
Sukhvinder Singh, Senior Vice President of Technology & Innovation, Lamar
Who should attend: Finance professionals, information and technology professionals and anyone interested in how organizations can embrace AI.
CPE Credit: This does not qualify for CPE.
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