Where rising challenges meet emerging technologies, innovation happens in health

Faced with rapidly evolving technologies and shifting consumer expectations, it can be challenging for health industry organizations to maintain a competitive advantage. To stand out in a crowded marketplace, organizations need to adopt strategies that balance patient concerns with technological advancements and opportunities to uncover value and accelerate the velocity of their innovations.

A dynamic and resilient approach to technology can better predict what’s ahead. One-time strategies are a thing of the past-it takes constant learning to sense, think, and act in ways to drive performance, create sustainable change, and shape the right future.

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Ian Schachter

Partner, PwC US

Will Perry

Principal, PwC US

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