Primary market ticket sales for live sporting events. Non-recurring seat premiums and license costs are not included.
Fees paid to show sporting events on broadcast and cable television networks, television stations, terrestrial radio, satellite radio, the Internet, and on mobile devices.
Fees paid to have a brand associated with a team, league, facility or event, including naming and category rights.
The sale of licensed products with team and league logos, player likenesses, and other intellectual property. Food concession revenues are not included.