Next in auto 2025
The auto industry is navigating technological leaps, changing consumer preferences, global economic shifts, regulatory pressures and an uncertain EV market.

Disruption is reshaping the auto industry like never before. As electrification and connectivity accelerate, PwC helps you stay ahead — with agile strategies, resilient operations and new business models built to steer performance and outpace change.
This is truly a turning point for the auto industry. It’s reinventing itself through the momentous development of electric vehicles and smart, connected technologies — and changing operating and business models along the way. PwC’s automotive practice can provide industry insight, perspective and solutions. Whether you're rethinking operations and workforce to lead in the electrification race, leveraging deals and CASE technologies to unlock mobility innovation, or managing cybersecurity and global risks — we’re here to help you move forward with confidence. Our team brings deep technical skill and global experience to your most pressing tax, audit, and assurance needs — addressing complexity head-on, wherever you operate.
The auto industry is navigating technological leaps, changing consumer preferences, global economic shifts, regulatory pressures and an uncertain EV market.
Strategy& has analyzed the impact of software-defined vehicles and offers strategies for OEMs to stay competitive.
How can the US charging infrastructure be built at a pace to sufficiently support an expected acceleration of EV adoption?
Trump's policies and executive orders expand tariffs on products and countries that impact the Automotive and Aerospace industry.
2025 is a year for action on a significant “must-pass” tax bill. The 2025 tax bill is on the move.
Despite falling short of expectations in 2024, auto M&A activity is expected to increase in the near to medium term.
What are key factors impacting U.S. passenger electric vehicle adoption, and what barriers could slow its growth in the coming years?