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Pairing PwC’s customer data solution, Customer Link, with Adobe Experience Platform (AEP) provides a unified view of customer data with enhanced insights that can be used to activate pre-built or customized journeys for omnichannel campaigns.
Differentiated customer data
Get a full view of your customers with a pre-built data fabric, including thousands of customer opinion and preference data found nowhere else, which makes it easier to build personalized profiles.
Rapid path to insights
Our no-code apps for data preparation and analytics provide curated, lightning-fast paths to unlock true value, whether it’s from first- or third-party data.
Effective activation at scale
Tight integration between Customer Link and AEP ensures fast delivery of insight to support in-the-moment orchestration decisions.
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