PwC and Salesforce

Your trusted transformation partner

At PwC, we are at the forefront of merging business insight with technological innovation, offering solutions that elevate your customer experience. 

Leveraging our deep expertise in business strategy and our cutting-edge, Salesforce-powered solutions, we empower your organisation to deliver the seamless, on-demand access that your customers seek. 

Our focus on customer-led transformation blends insight, creativity, and technology to deepen your understanding of your customers, tailor experiences, and achieve sustainable growth.

This approach transforms how you engage with customers and allows a comprehensive shift in your business,ensuring that both your customer interactions and operational processes are refined for long-term prosperity.

Join us at the forefront of innovation

PwC is excited to announce our participation at Salesforce World Tour Essentials Dubai 2024. As this year's Emerald sponsors, we not only highlight our commitment to our Salesforce partnership but also demonstrate how the powerful combination of Data + AI + CRM can transform business processes, improve decision-making, and personalise customer experiences.

We are dedicated to customer-led transformation, leveraging our deep industry expertise and innovative Salesforce solutions to create tailored experiences that drive sustainable growth and redefine customer interactions with businesses.

Join us at our PwC booth and don’t miss our keynote on the main stage, where we will delve into how digital transformation, powered by Salesforce, Data, AI, and AWS, is crafting deeply personalised customer experiences.

We'll explore how these technologies are not only creating unique and memorable interactions but also driving exceptional customer satisfaction and operational efficiency across different sectors.

Our regional Salesforce capability

We are a multi-award winning team with a strong regional presence across the Middle East. Our team has over 14 years experience in the design and delivery of your customer experience, sales, service, experience, CRM, marketing, analytics and mobile requirements.

  • Regions Leading Salesforce Multi Cloud Partner

  • Largest digital practice in the region

  • +

    Salesforce Certifications across the region

  • +

    Certified professionals in region

  • +

    Successfully delivered customer project across the region

  •  Years

    delivering Multi Cloud Salesforce solutions in the region

  • x

    Salesforce Partner of the Year Winner in Middle East

  • x

    Salesforce Advanced Knowledge Partner awards Middle East

  • Salesforce Partner awards globally

PwC is an award-winning partner

39 Salesforce Awards

PwC is a recognized leader in digital transformation. Since 2013, PwC has won more innovation awards than any other systems integrator.

  • Outstanding New Logo Middle East Consulting Partner of the Year 21/22

  • Connected Ecosystem - Middle East Consulting Partner of the Year 21/22

  • Marketing Cloud Innovation Award

  • MM+ Implementation Partner of the Year (India): Dineout

  • MuleSoft Growth and Emerging Partner of the Year (EMEA)

  • New Partner of the Year (EMEA)

  • Partner of the Year (South Africa)

  • Commercial Business Partner of the Year (South Africa)

  • Partner of the Year (Middle East)

  • Salesforce Knowledge Partner of the Year (Middle East)

  • Nonprofit Consulting Sales Partner of the Year (EMEA)
  • Community Cloud Trailblazer, Partner of the Year (Bolt Award)
  • Service Innovation Award
  • Manufacturing Innovation Award
  • Consumer Goods Innovation Award 
  • Financial Services Partner of the Year (UK)
  • GB+ Implementation Partner of the Year (India)
  • GB+ Implementation Partner of the Year
  • Financial Services   Partner of the Year (UK)

  • Salesforce Trailblazer Award presented to lan Kahn, PwC Salesforce Consumer Markets Leader

  • Best Performing Bolt on AppExchange Bolt Award

  • Best Bolt for Financial Services Bolt Award

  • Best Bolt for Consumer Goods Bolt Award

  • Travel & Transportation Innovation Award

  • Philanthropic/Foundation Innovation Award

  • Marketing Cloud Innovation Award
  • Salesforce’s fastest growing Partner Award (France)

  • Best Enterprise Business Unit Partner Award (Poland)

  • Community Cloud Partner of the Year Bolt Award

  • Best Lightning Flows Solution Bolt Award

  • Retail Innovation Award

  • Travel & Transportation Innovation Award
  • Retail Innovation Award

  • Manufacturing Innovation Award 

  • Community Cloud Innovation  Award
  • Marketing Cloud Innovation Award

  • Sales Cloud Innovation Award
  • Mobility Cloud Innovation Award

  • Sales Cloud Innovation Award

Find the solution that best suits you business needs

Click to explore our solutions that help you solve your most pressing business challenges and further increase the capabilities of your existing Salesforce implementation.

PwC solutions powered by Salesforce Customer 360

With our deep industry experience, we have award-winning solutions and accelerators to help you enable the full potential of your Salesforce Customer 360, while putting trust at the heart of your Salesforce transformation.

Learn how to maximize your Salesforce investment and unite your sales, service, marketing, commerce, IT, and analytics around the most valuable asset of your business — your customers.

Solutions designed to deliver transformative business results for any industry

Preparing for tomorrow’s consumers, today

Execute strategies on the impact of risk and regulation, FinTech, and the ever-changing customer

Digital solutions to transform your business and patient experience

Make the leap to more digital, dynamic and efficient operations

Bringing forward-thinking technology to our evolving world

  • Revenue Cloud
    Simplify your buying process, introduce recurring revenue and improve revenue efficiency
  • Media Cloud
    Manage your modern advertising deals more effectively

A step by step guide on how Tysl is utilised for a mortgage journey

Tysl concept platform illustrates a new way of delivering digital solutions via a modern, low cost and customer centric banking platform. It is helping clients reach new customers, upsell and grow topline revenue by adding enhanced capabilities and significantly reducing the costs of servicing the client from onboarding to in-life servicing.

Learn More 

Playback of this video is not currently available


Our industry experience 

Real Estate 

We're innovators in building a comprehensive solution for real estate companies and developers, aiding in the management of their sales processes, customer services, and broker-related services—all within a unified Salesforce platform. Our end-to-end solution caters to all real estate and property needs, delivering specific processes and procedures across various channels for both employees and customers

Free Zone

Each free zone has its own specific requirements regarding minimum capital requirements, office or warehouse space and permitted activities; with each possessing the relevant licenses and adequate legislation to enable their customers' dedicated industry to flourish.We've collaborated with numerous free zones to establish a cohesive customer journey, integrating license, governmental, and leasing services while prioritizing customer satisfaction enabling digital transformation. Implementing a service portal has empowered customers to manage their affairs independently, decreasing foot traffic at free zone offices.

Oil & Gas

We've facilitated the integration of Salesforce to streamline the client sales processes for Oil and Gas products, catering to both local and international clientele. Furthermore, we've introduced a self-service portal, digitizing procedures from registration through the entire order-to-cash cycle, ensuring seamless fulfillment for B2B customers. Our solutions have empowered clients to send personalized marketing messages via push notifications, SMS, and email to their extensive B2C customer base, seamlessly integrating with their loyalty system and transforming their marketing strategies.

Travel & Tourism

We have helped our clients in the Travel & Tourism industry embark on a digital transformation initiative aimed at building a unique and innovative customer service center. This initiative improved client interactions by delivering an omni-channel and personalized experience, enabling better communication with customers through their preferred channels. Salesforce CRM played a pivotal role in achieving this objective, transforming the business by providing a comprehensive customer 360 profile that empowered the support team to personalize services and gain a deeper understanding of their customers.


We are one of the most trusted digital transformers and service providers for the automotive sector in the middle east. Our innovations and mobile-friendly CRM solutions enabled our automotive clients to transform the way they do their business. We have empowered some of the leading automotive dealers and showrooms across the middle east with mobile based customer centric sales applications to improve their operational efficiency. We have also delivered and recommended state-of-the-art CRM based solutions for dealership companies to manage their customer service using customer 360 platform and effective reporting tools


{{contentList.dataService.numberHits}} {{contentList.dataService.numberHits == 1 ? 'result' : 'results'}}

Our Awards

SF Awards
Follow us

Required fields are marked with an asterisk(*)

By submitting your email address, you acknowledge that you have read the Privacy Statement and that you consent to our processing data in accordance with the Privacy Statement (including international transfers). If you change your mind at any time about wishing to receive the information from us, you can send us an email message using the Contact Us page.

Contact us

Ali Hosseini

Ali Hosseini

Chief Technology Officer, PwC Middle East

Esan Tabrizi

Esan Tabrizi

Customer Transformation Practice Leader, PwC Middle East

Tel: +971 50 7431808

Tracy Murray

Tracy Murray

Digital Solutions Partner, PwC Middle East

Tel: +971 56 797 1437