As technology rapidly changes every industry, PwC's Consumer Markets sector brings an in-depth understanding of industry dynamics, extensive experience along the entire value chain and broad functional capabilities. We’re helping businesses evolve and thrive in a changing world.
Equipping retail and consumer leaders across the Middle East with leading edge expertise and insights to manage change, navigate complexity and unlock value.
Learn moreHospitality and leisure companies must meet the challenges of consumer trends, economic conditions, technology and competition.The PwC Hospitality and Leisure practice includes specialists providing research and planning services to assist clients with the development, strategic planning and promotion of destinations and attractions serving the travel and tourism industries.
Learn moreOur new report is based on a Global Consumer Insights Survey COVID-19 Pulse – a snapshot survey that analyses how consumer attitudes in the region have been affected by the lockdown. It identifies key regional trends to watch in a retail landscape likely to be impacted by social distancing and other virus-suppression measures for some time to come.
Middle East consumers continue to become more confident about engaging in everyday activities that they took for granted before the pandemic – dining out, going to the gym, shopping at the local mall or just meeting up with friends. Our latest Global Consumer Insights Survey (GCIS) pulse, conducted in late 2021, shows that 53% of the region’s shoppers are optimistic about the economy, a significantly higher proportion than the global average of 37%.
At the same time, Middle East consumers are aware that economic uncertainties remain – not least, the threat of inflation. They are thriftily seeking out the best bargains and deals, both in-store and online. Despite this price-consciousness, they continue to prioritise sustainability when making purchasing decisions. Finally, as the region’s tech-driven transformation accelerates, they are also more concerned about their personal data security.
Our June 2022 Global Consumer Insights Pulse Survey finds that even amid disruption, consumers expectations are high
Middle East consumers continue to become more confident about engaging in everyday activities that they took for granted before the pandemic – dining out, going...
In February we published the Middle East findings of PwC’s annual Global Consumer Insights Survey (GCIS), just before governments across the region took rapid...
2020 Global Consumer Insights Survey explores urban consumers in the Middle East and the cities they live in.
Despite continued economic risks, the US lodging industry is expected to remain on stable footing through 2020.
Hospitality & Leisure trends 2019
Saudi Arabia has embarked on a new, transformational era of growth led by Vision 2030 towards economic and social development whereby leveraging the potential...
Although per capita spending in the GCC on food sector is leveling off, there are opportunities in snacks, spreads, prepared meals, and ready-to-drink beverages...
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