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Across the Middle East, rapid population growth, economic diversification and the rise of data-intensive technologies are combining to drive electricity demand higher than ever before.
Sustainability in the Middle East
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Sustainability in the Middle East
Imagine our region, transformed. Increased economic opportunities. New, value-added jobs. More meaningful social inclusion. Greater governance for our regional economies.
The Middle East is playing a strategic role in the energy transition — pioneering low-carbon, hydrogen-driven, and circular economies; developing sustainable destinations and localising supply chains. And it’s sustainability that sits at the heart of this dynamic transformation.
Unlocking inclusive growth through sustainability.
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Pivot for Growth: Leading in Sustainable Transformation
The Pivot for Growth initiative by PwC Middle East, in collaboration with the UN Global Compact Networks in the UAE and KSA, brings together senior leaders and decision-makers from diverse industries and functions to explore how sustainability can be embedded into business strategy, technology and operations to drive profitability and long-term organisational growth.
Breaking through barriers
Learn more about this breakthrough year for sustainability in the Middle East. In our latest Sustainability leaders' survey we share how businesses in the region are actively overcoming barriers as they advance their sustainability agenda. Many are fully integrating sustainability into their strategy and operations, driving the momentum from ambition to action.
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Thought leadership
Faced with the dual pressures of climate change and technological advancements, energy, resources and sustainability CEOs in the Middle East recognise the urgent need for reinvention.
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Blog
Amid the global excitement around the energy transition and the need to accelerate it, senior voices in the energy sector in the Middle East, particularly in the GCC where most hydrocarbons are produced, have expressed caution regarding the energy trilemma of security, affordability, and sustainability. While they acknowledge that emission reduction is essential, they have emphasised that the energy transition “revolution” must proceed at a measured pace. This perspective has become more relevant with the recent announcement of a “national energy emergency” in the US and the reprioritisation of economic and social security, sparking growing debate on the matter, despite Europe’s continued push toward net zero commitments.
What we do
From strategy to transformation and reporting, we help you create value through sustainability across every part of your organisation.
Actions that speak, strategies that deliver
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Accelerating sustainability capabilities
Tech for sustainability
PwC's Global CSRD Survey 2024
Carbon Border Adjustment Mechanism (CBAM)
How CBAM-driven reinvention of your supply chain may foster a competitive advantage
How we create impact
Collaborating with clients to address regional sustainability challenges and unlock inclusive growth.
- Assessing how sustainability can create value to transform the business
- Conserving the Red Sea biodiversity
- Creating a sustainable finance roadmap
- Designing an environment sustainability plan for civil aviation
- Driving change for a sustainable built environment
Assessing how sustainability can create value to transform the business
Aiding our client in evaluating the maturity of how sustainability is integrated into their decision making
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Check out the latest interviews with our sustainability leaders from around the region.
Who we are
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Dr. Yahya Anouti
Partner, Strategy&
PwC Middle East Sustainability Platform Leader
Yahya is committed to the sustainability agenda and the potential for the region to lead the world in sustainable solutions. As a partner leading PwC Middle East’s Sustainability practice and Strategy&’s Energy, Resources, and Sustainability practice, he is dedicated to driving impact in the region from strategy articulation to reporting. Yahya also serves on the board of the Strategy& Ideation Center and actively contributes to the global sustainability community within the firm.
Amal Larhlid
Partner, Tax and Legal Services
EMEA Sustainability Leader for Governments
PwC Middle East
Amal is a partner at PwC Middle East and the EMEA Sustainability Leader for Governments. With over 20 years in public policy, she has worked with governments and international institutions on sustainable development. Amal has extensive experience in sustainability policy design and implementation, as well as ESG standards. She is delivering multi-disciplinary projects bringing together sustainability, economic development and AI.
Anand Balasubramanian
Partner, Consulting
Financial Services
PwC Middle East
Anand is a partner with PwC’s Financial Services Advisory team in the Middle East. With over 20 years of consulting experience across MENA, APAC and US, he has conceptualised, designed and implemented risk management frameworks, measurement methodologies and monitoring mechanisms across banks and financial institutions. He has worked with top banks in the UAE including the largest banks on their ESG and Sustainable Finance strategy, ESG risk models and Climate Stress Testing.
Azzah Fawzi
Partner, Risk Assurance
Energy, Utilities and Resources
Sustainability Reporting Lead
PwC Middle East
Azzah brings 20 years of experience in the Energy industry, specialising in advisory and assurance across the value chain. She leads PwC Middle East's Risk Assurance practice for the Energy sector and is the Middle East ESG Reporting Leader, driving ESG strategy, governance, and assurance. With extensive expertise in ESG reporting, she advises on climate change, sustainability, and compliance. She also leads engagements in materiality assessments, benchmarking, and risk management.
James Thomas
Partner, Strategy& Middle East
Energy, Resources & Sustainability Practice
James is a partner at Strategy& and a senior member of the Energy, Resources, and Sustainability team. He leads the Carbon Management platform in the Middle East, bringing nearly 25 years of experience with stakeholders across Europe, North America, and the Middle East. His expertise includes corporate strategy, restructuring, M&A and — increasingly — topics related to the energy transition, Net Zero and decarbonization.
Neil O’Keeffe
Partner, Consulting
Energy, Utilities and Resources Lead
Consumer, Industrial Products & Services Lead
PwC Middle East
Neil leads PwC’s Middle East Consulting Energy, Resources, and Sustainability practice, bringing 30 years of consulting experience, with the last 15 years spent in the Middle East. He has worked extensively with organisations on transformation and restructuring to facilitate the energy transition in Saudi Arabia and the UAE, and the electrification of large industrial players. His expertise includes developing new governance models, integrated planning, harmonised processes, and driving efficiency through innovative technologies.
Nicolas Boukhalil
Partner, Deals
Strategy & Operations
PwC Middle East
Nicolas brings 20 years of experience in strategy, investment banking and private equity, specialising in natural resources and asset-heavy industries. He leads the Energy, Sustainability and Resources sector for PwC Middle East’s Deals practice, overseeing diverse transactions, including take-privates, IPOs and joint ventures. His expertise includes advising clients on energy transition and sustainability strategies, from ideation to implementation, playing a crucial role in driving successful and sustainable outcomes for our clients.
Rabih Nassar
Partner, Consulting
Energy, Resources and Sustainability
PwC Middle East
Rabih has over 18 years’ experience in consulting within the Energy sector. As a partner at PwC, Rabih leads our sustainability initiatives across resources and industrials, power utilities, transport, logistics, and real estate. He has significant experience and expertise in the waste management sector, developing strategies, governance frameworks, and operationalising company-wide sustainability practices.
Ramzi Hage
Partner, Strategy& Middle East
Energy Transition, Sustainability, and Circularity
Ramzi is a partner at Strategy& Middle East who supports public and private sector organisations on topics related to Energy Transition, Circular Economy, and Research, Development, and Innovation. His focus is also to support the Middle East region in retaining value through manufacturing and technology localisation. He has worked with the most influential ministries and corporations in the region, helping clients navigate the path to a sustainable net zero future, transforming national waste sectors, and stepping up RDI ecosystems and Areas of Innovation.
Rashid Khursheed
Partner, Assurance
Sustainability Assurance Leader
PwC Middle East
Rashid leads PwC Middle East ESG Assurance practice, offering extensive expertise in a wide range of assurance services. His experience includes non-audit assurance services under ISAE 3000 and ISAE 3410, CSRD/ ESRS, as well as external audits of large high profile clients for over two decades. Rashid is committed to providing reliable and comprehensive assurance to support sustainable practices and transparency in the region.
Samer Al Chikhani
Partner, Strategy& Middle East
Government and Public Sector Practice
Samer is an expert in creating nature-positive solutions for urban and conservation areas, as well as developing strategies for sustainable resource management. He is a partner with Strategy& and a member of the firm’s Government and Public Sector practice in the Middle East. He specialises water, environmental, and broader ESG issues and has provided counsel to policymakers, regulators and private sector entities. Samer also leads our firm's Centre for Nature Positive Business in the region.
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