Capturing value in the new care domain of growth

How we care for ourselves

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Transforming care systems

As the world’s population grows and ages, demand for fair and efficient healthcare is rising. Only a complete reconfiguration of today’s care system can meet that demand. Enabled by technology, new entrants are joining traditional players, replacing traditional industry silos with a new domain of growth centred around the fundamental need to care for people. Meeting patients where they are. And harnessing innovation to deliver better outcomes for all. This is the future of care. Together, we can make it a reality.  

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How to win in the Care domain

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How we care

We look a decade ahead ​so you can create value today 

A reconfiguration of the global economy means the value of the Care domain could reach up to US$10.6 trillion in 2035. We’ve mapped the value in motion from now to 2035, so you can build a future-ready business to capture it.

Discover how

Explore other domains of growth

Industries are reshaping around fundamental human needs, creating value through collaboration across interconnected domains that now replace traditional value chains. 

Industry expertise

We bring expertise industries are built on so you can make decisions your future can stand on.

Discover more

PwC’s Next in Health podcast series

Join PwC’s Health Industries Leaders, as they discuss the ongoing impact of the pandemic, state and federal policy changes and transformation occurring—and not occurring—in the health industry.

Explore the podcasts

Strategy& Insider Podcast

As we find ourselves in the middle of a digital revolution, we explore how cutting-edge technology is revolutionizing diagnostics, treatment, and healthcare management, creating a more personalized and seamlessly integrated experience for all.

Explore the podcasts

Our presence

Arab Health (Global Healthcare Medical Expo)

Dubai, January 27-30, 2025

Arab Health brings together healthcare professionals, manufacturers, and suppliers from around the world to showcase the latest innovations in medical technology and services. Please stay tuned for more details on our participation.

Find out more

Healthcare Information and Management Systems Society (HIMSS) Global Health Conference and Exhibition

Las Vegas, March 3-6, 2025

The HIMSS Global Health Conference & Exhibition brings together health professionals from around the globe to exchange of ideas and insights that will shape tomorrow’s healthcare. Please stay tuned for more details on our participation.

Find out more

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Contact us

Anthony Bruce

Anthony Bruce

Global Health Industries Leader, PwC United Kingdom

Tel: +44 (0)20 7213 4524

India Hardy

India Hardy

Global Health Industries, Partner, PwC United Kingdom

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