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Consumer markets
PwC’s consumer markets practice provides support in areas such as disruption, the impacts of e-commerce, supply chain management, compliance and regulatory pressures, data analytics and changing customer demands.
COVID-19: Impact to consumer market industries
Now more than ever — in the midst of public-health and economic crises that are rapidly reconfiguring shopping behaviour — consumers will lead the way toward a new wave of digitally-enabled customer experiences, based on their personalised combinations of physical and online options.
We recently surveyed consumers to better understand those changes. Once the immediate crisis is over, consumer market companies will need to adjust to new customer expectations and different ways of working. The result will have consequences to many business areas including supply chains, logistics, labour management and digital engagement and global sourcing to name a few.
In these uncertain times, our teams can help assess the potential impact to your business, gauge your readiness to respond and guide you on what actions you need to take to ensure growth and stability.
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Contact us
Global Consumer Markets Leader, Partner, PwC United States
Tel: +(1) 740 485 2485
Harry Doornbosch
Global Consumer Markets Tax Leader, PwC Netherlands
Tel: +31 (0) 88 792 36 83
Melissa Palmer
Global Consumer Markets Assurance Leader, PwC United States
Tel: +1 (617) 530 4473
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