PwC's Global Consumer Insights Survey 2018
Explore the findings of our annual consumer behaviour survey of over 22,000 online shoppers in 27 territories across the globe.
Consumer markets
PwC’s consumer markets practice provides support in areas such as disruption, the impacts of e-commerce, supply chain management, compliance and regulatory pressures, data analytics and changing customer demands.
How we can help
These are energising and exciting times for global consumer goods companies and retailers, as they retool their organisations to respond to the disruption caused by new technologies, especially mobile, and changing consumer expectations. We have more than 20,000 people serving the sector in almost 160 countries. No matter where your business takes you in the world, we have the resources to help you win in your markets.
Making the customer experience better through analytics
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Our latest report - Global Consumer Insights Survey 2018
Explore the findings of our annual consumer behaviour survey of over 22,000 online shoppers in 27 countries across the globe.
This year we decided that a new umbrella term for our findings was warranted: PwC’s Global Consumer Insights Survey. We want to acknowledge that the once bright lines demarking retailers, manufacturers, technology companies, logistics service providers, and healthcare organisations are becoming more and more obscured as consumers are more open than ever to non-traditional solutions.
Insights
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The PwC US team created ‘Briefcase’, a bespoke sales and distribution app, which provides the powerful analysis and perspective of big data and the functionality of the Cloud.
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Haier was seeking opportunities around the world, acquiring and consolidating overseas operations of Haier Group as the platform for its global business.
Winning in maturing markets
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Contact us
John G. Maxwell
Global Consumer Markets Leader, PwC United States
Tel: +1 (646) 471 3728
Email
Harry Doornbosch
Global Consumer Markets Tax Leader
Tel: +31 (0) 88 792 36 83
Email
Hans Borghouts
Melissa Palmer
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