Today's issues

Explore our views and insights to help create the value you seek in today's challenging business landscape

What issues are you facing today?

Businesses are adapting to volatility and uncertainty as a way of life. With the economic outlook and ever-widening range of threats continuing to test even the strongest organisations, companies are facing a variety of challenges as they strive to find growth and stay competitive. From improving operational effectiveness, to expanding into new markets, we're here to help. Explore the sections below to find insights and specialists that can help you find growth and value in this new and challenging business landscape.


Outlining five urgent global issues facing the world today and their implications. Asymmetry, disruption, age, populism, and trust.

The PwC framework, ADAPT, summarises the urgent issues facing the world today and offers a way of analysing their implications on business, nations and society.

Find out more about ADAPT >


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Daniel Gross

Director, PwC United States

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