Value Creation

Turning the bottom line into a bigger picture

As businesses around the world continue to adapt to unprecedented challenges, the traditional view of value is due for an overhaul. A strategic pivot. A broader, bolder perspective.

But in pursuing a holistic transformation, which levers of growth should you pull to achieve long-term, sustained outcomes?

Whether you’re targeting an acquisition, considering a divestiture or looking to improve your enterprise performance, a Value Creation mindset goes beyond the expected to reveal untapped sources of growth.

See more about how can we help

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Value Creation with PwC

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Empower your purpose with an intelligent purchase

Companies adapting to a COVID-changed world are rushing to reconfigure their businesses and capabilities, fueling M&A activity. But history shows that deals don’t always create value. How can corporate leaders ensure they are allocating capital to create sustained outcomes?

Our research reveals that acquisitions based on a capabilities strategy will generate the best returns. To avoid value loss, learn how to integrate capabilities consideration into impactful deal-making.

Read more on doing the right deals

What about non-financial drivers of value?

For businesses looking for innovative growth solutions, it’s no longer enough to focus on financial drivers of value.

To create, protect and sustain enterprise value, executives must do more—and consider both a diverse set of stakeholders and a broad set of intangible considerations such as resilience, societal changes and ESG opportunities.

How can a company’s values be activated to drive value creation? Discover five actions that leaders can take to execute effective strategies in the context of a broader value creation ecosystem.

Read more on today's VC ecosystem


How can you create value amid disruption? Use a value bridge.

For companies surrounded by economic uncertainty mixed with a competitive surge of deals worldwide, creating value is a real challenge. A value bridge can be used to identify actions that can prevent value loss and preserve value in times of disruption, while also strengthening your company's competitive positioning to help it come out ahead.

Every company situation is unique, so the application of the value bridge will vary by sector and for different circumstances.

yellow arrowClick through some examples of value bridge levers below.

Value decline

  • Business impact of COVID-19

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Continue to value preservation

Value preservation
Initiatives to protect company and company value

  • Operations

    Streamline and remove inefficiencies and cost from your business. Or explore how technology such as automation can relieve pressure on your existing operations and resources.

  • Liquidity and cash

    Reducing debt, increasing available working capital or accessing the most efficient form of cash to finance acquisitions.

  • Financial restructuring

    Restructuring options to improve your financial position and address covenant pressure, credit challenges or improve transparency to keep your creditors onside.

  • Strategic mechanism

    Strategic options such as mergers and acquisitions through to wind-downs of company structures


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Continue to value creation

Value creation
Strategic, operational and financial initiatives to create value

  • Strategic repositioning

    Maximise value of the business by effective changes in portfolio, capital allocation or through transformative M&A.

  • Performance improvement

    Drive opportunities for transformational business improvement through growth and operational efficiencies, whilst considering any potential headwinds.

  • Asset optimisation

    Optimise net working capital, capex, tax and other balance sheet items, considering the implications of different strategic and operational choices

  • Multiple impact

    Apply a stakeholder expectations lens to the business to identify areas of opportunity and risk including purpose, resilience and ESG that impact the multiple of a business.

How we can help

Exploring unexpected angles, our agile community of solvers works with you to define new approaches to value creation—from making your business more resilient to bolstering your ESG framework. We look holistically at all aspects of an organisation’s performance to propose enterprise-wide transformation initiatives or smaller scale optimisation programmes.

Driven by data, our tech-powered teams use AI, machine learning and cutting-edge analytics to build scenarios for your value chain. Our expertise in finance, operations, deals, strategy, tax and accounting, enables us to go wide and take the long-view to ensure your business is positioned to deliver sustained outcomes for the future.

Get in touch

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Contact us

Malcolm Lloyd

Malcolm Lloyd

Global, EMEA and Spain Deals Leader, Partner, PwC Spain

Tel: +34 629 11 83 08

Hein Marais

Hein Marais

Global Value Creation Leader, Partner, PwC United Kingdom

Tel: +44 (0)7740 064729

Heather  Swanston

Heather Swanston

Global Business Restructuring Services Leader, Partner, PwC Japan