PwC’s CEO pulse provides a temperature gauge of global CEO sentiment on a variety of topical business issues throughout the year. We poll a panel of global CEOs, up to four times each year, asking them for their thoughts on an array of topics impacting both business and wider society. At the same time, we ask participants about their confidence in revenue growth, and track this through our quarterly CEO confidence check.
Can you recall a time when the world seemed quite as unpredictable and uncertain as it does today? In 2016 we saw the UK vote to leave the European Union, US electors chose a Republican outsider, President Donald J. Trump and a referendum on government reform in Italy that led to the resignation of Prime Minister Matteo Renzi. 2017 will also test the political status quo, with four European Union elections and the UK’s hopeful triggering of Article 50 to leave the EU. Add to these events fluctuating currencies, sluggish growth, civil unrest and continued geo-political turmoil across the globe and it seems clear that for the foreseeable future the only certainty is more uncertainty.
Editor in Chief, Global Marketing & Insights, PwC United States