PwC’s purpose means we want to work with others to help tackle the biggest issues facing the world today in a manner which builds trust in societies.
The market economy is the most powerful generator of social progress ever created. It has always depended on a system of rules, but now it is clear that there are major and growing challenges, which the current system is not addressing - with climate change, economic exclusion and inequality among the most obvious symptoms. We have a design problem, and COVID-19 is making that even clearer.
Here are some of our leaders talking about why creating a common purpose matters. | Duration 2:16
The COVID-19 pandemic facing the world today is challenging businesses and economies, and impacting millions of people. It has highlighted the strong need for cross-border collaboration and alignment between economic activity and societal - human - needs. There is a growing realisation that we will not be returning to the old normal. Now, we have the opportunity to choose a new normal where economic and social progress are aligned.
Bethan Grillo
Managing Director, Global Purpose, Corporate Responsibility, New World New Skills, PwC United Kingdom
Tel: +44 (0) 20 7804 5746