To maximise content and distribution strategies, companies need to understand how technological advancements and the user experience are driving change within the entertainment & media industry.
For 18 years, PwC’s global entertainment & media outlook has been providing expert commentary and global findings centred on the shifts in advertising and consumer spending. Our comprehensive five-year forecast focuses on trends that we’ve identified across 17 segments and 54 countries.
And we’ve continued our joint effort with strategy+business, to bring you forward-looking articles that connect the dots between the business challenges our clients face today and the insights that emerge from the research. Regardless of how you influence business decisions, the outlook can help you understand industry trends, so you can seize new opportunities.