We know how your business works so you can put AI to work for your business
Artificial Intelligence
AI isn’t just a technology. It’s a new way of thinking and doing more, better, faster.
Real success comes from the right strategy, rich insights and bold execution.
We'll help you achieve value at speed, by scaling AI right across your organisation- harnessing the latest tech such as our unifying platform, PwC's agent OS.
Tech Encounters: Keeping pace with AI
Matt Wood
Global and US Commercial Technology & Innovation Officer (CTIO)
PwC
“AI amplifies expertise. It doesn’t replace your ability to think, it makes you a better thinker. It doesn’t replace your ability to solve problems, it makes you a better problem-solver.”
Accelerate
with AI
- Increase profitability
AI can uncover new revenue streams and accelerate returns on your data, investments and on your people.
- Innovate at scale
Unlock new opportunities and create sustainable growth through advanced technologies— from generative to agentic AI.
- Embed AI responsibly across your workforce
Augment capabilities and empower your people to create new value in new ways. - Reinvent your business
Get ahead of market disruption with advanced tech and bold thinking.
Explore our services
Scale AI for your business
Why us
We don’t just bring tech. We bring results.
- Newly launched, PwC’s agent OS is a new foundational capability for orchestrating enterprise-ready AI agents at scale.
- We’re investing US$1.5 billion into scaling our capabilities, upskilling our people and rolling out AI securely across our network.
- We have alliances with the leading AI players, from Microsoft to Meta, AWS to Anthropic, so you’ll get the right model for today and tomorrow.
- We put AI to work across our network, empowering our people with our award-winning ChatPwC, leveraging our new PwC agent OS, with over 250 AI agents deployed for specific tasks to maximise business impact.
- As a pioneer in the responsible use of AI, we design and build your AI with a commitment to security, ethics and compliance—from blueprint to breakthrough.
Case studies
Real stories. Real results.
Developing faster, smarter clinical trials.
Clinical trials can take up to 10–15 years and cost billions of dollars, greatly hampering the delivery of new treatments.
PwC US has been working with a leading pharma company to improve the process. With alliance partners AWS and Microsoft, PwC US used data analytics and GenAI to design a new clinical trial and integrated tech platform.
The results were significant: costs were reduced, the findings were more precise, time was cut by 20–25% and revenue increased by more than US$100 million. This approach could revolutionise a wide range of drug trials, benefiting patients and accelerating treatments.
Driving evolution in health.
With 130 clubs and 750,000 members, David Lloyd Health Clubs wanted to evolve.
Together with PwC UK, they launched an ambitious AI-driven transformation to enhance member experiences, deliver operational efficiencies and become a holistic health and well-being brand.
From integrating cloud-based SaaS solutions, improving business intelligence and simplifying processes, to deploying AI chatbots to enhance member interactions. PwC’s AI consultants helped them create success today and lay the foundations for tomorrow.
Mitigating flood disasters.
Floods have displaced 24 million people and caused US$453 billion in damages in the past decade.
PwC Middle East’s AI-driven flood resilience tool uses geospatial AI to create dynamic, real-time simulations of potential flooding scenarios, incorporating data on topography, rainfall, cyclones and proximity to the ocean.
The 3D visualisations make it easy to understand the likely flow of the flood—helping government agencies, emergency services, insurance companies and homeowners mitigate loss and harm for the future.
Insights
Sharp takes on what’s next
Intelligence unbound
Together, PwC and TED are asking some of AI's biggest questions and unlocking answers to the future – turning AI theory into real-world practice.
Quantifying the value of Responsible AI
Responsible AI can improve financial performance and mitigate risks. PwC research shows that biggest gains accrue to companies that adopt AI responsibly.
New world, new rules: Cybersecurity in an era of uncertainty
Check out the latest findings from PwC’s 2026 Global Digital Insights Survey, reflecting the views of over 3,800 executives.
Explore how to create and protect value
We bring expertise that industries are built on so you can make decisions your future can stand on
Our Alliances, your bold moves
We work with tech’s titans and trailblazers so you can think like a startup, scale like a giant
We enhance strategy with sustainability so you can strengthen resilience and returns
Insights
We look a decade ahead so you can create value today
A reconfiguration of the global economy means US$7 trillion is on the move in 2025 alone. We’ve mapped the value in motion from now to 2035, so you can build a future-ready business to capture it.
