For decades, leaders were rewarded for optimising. Lean balance sheets, just in time supply chains, single vendor technology stacks, global delivery models. The assumption was that the operating environment would remain broadly stable, and that disruption, when it came, would arrive one shock at a time. That world is gone. Disruption is now the operating norm, not the exception. Cyber-attacks that take entire enterprises offline for weeks. Concentrated cloud and software dependencies that can fail without warning. Supply chains exposed to geopolitics. Severe weather and energy disruption that can affect power, fuel, facilities and operations at scale.
These overlapping shocks can arrive faster and harder than most organisations are designed to absorb. When it comes to responding to a major cyber incident, for instance, only 6% of organisations say they are “very capable” across all key areas.
Boards are no longer asking whether disruption will happen. They are asking whether the organisation will be resilient against disruption when it does happen, and what that resilience is worth. Increasingly, that means asking whether resilience spend can be expressed as a return, not just a cost: through revenue protected, capital preserved, regulatory exposure reduced, trust maintained, and recovery accelerated. Minimum Viable Company (MVC) plays an important role in answering these questions for the most severe disruptions.
Minimum Viable Company is the smallest set of capabilities that must remain operational to keep the organisation viable through severe disruption. It has three components, which together will enable the organisation to deliver its critical strategic outcomes in a crisis.
MVC is not a service catalogue, a regulatory submission, or a technology recovery plan. It is the executive view of viability, expressed in mission critical business outcomes, sequenced over the timeline of a crisis, and tested against severe but plausible scenarios.
Resilience is no longer a back-office discipline. It is a board-level, value-defining capability that spans the entire enterprise. MVC is not the whole resilience answer, but it is the place to start. MVC gives boards and senior executives a clear baseline for protecting viability and prioritising resilience investment.
Five MVC characteristics for boards and senior executives to embrace:
When an organisation truly understands the minimum combination of business services, people, technology, data, facilities, suppliers, and decision-making capabilities that are core to its survival, it has a clear roadmap to protect value amidst disruption, maximise return on resilience investment, and ultimately inform business transformation and value creation.
In today’s era of relentless disruption, the question isn’t if your organisation will face a potentially catastrophic crisis—but how resilient it truly is when that moment comes. Are you confident that you understand your Minimum Viable Company—the critical core that must survive to keep your business viable?
If you are, has your organisation started to identify how technology and automation can support you in operationalising the MVC? Leaders are already moving towards automation: for AI agents, the top priority areas include:
These capabilities can help make an MVC continuously visible and actionable.
If you’re ready to take the next step, contact our team to discuss how we can support you in defining and embedding MVC within your organisation.
Don’t wait for disruption to test your limits, build resilience with clarity and confidence today.
“Organisations that recover fastest from disruption knew, before the crisis, the capabilities they had to keep running. Minimum Viable Company is the resilience foundation to protect viability, accelerate recovery, and sharpen resilience investment.”
Bobbie Ramsden-Knowles,Global Crisis & Resilience Co-Leader, PwC United KingdomStay ahead in the era of constant disruption
PwC’s Global Centre for Crisis and Resilience