Value Creation

Turning the bottom line into a bigger picture

As businesses around the world continue to adapt to unprecedented challenges, the traditional view of value is due for an overhaul. A strategic pivot. A broader, bolder perspective.

But in pursuing a holistic transformation, which levers of growth should you pull to achieve long-term, sustained outcomes?

Whether you’re targeting an acquisition, considering a divestiture or looking to improve your enterprise performance, a Value Creation mindset goes beyond the expected to reveal untapped sources of growth.

See more about how can we help

Video Player is loading.
Current Time 0:00
Loaded: 0%
Duration 0:00
  • descriptions off, selected
    More tools
    • Transcript
    • Full screen
    • Share
    • Closed captions
    0:57

    Playback of this video is not currently available

    Transcript
    Video 26/06/25

    Value Creation with PwC

    Empower your purpose with an intelligent purchase

    Companies adapting to a COVID-changed world are rushing to reconfigure their businesses and capabilities, fueling M&A activity. But history shows that deals don’t always create value. How can corporate leaders ensure they are allocating capital to create sustained outcomes?

    Our research reveals that acquisitions based on a capabilities strategy will generate the best returns. To avoid value loss, learn how to integrate capabilities consideration into impactful deal-making.

    Read more on doing the right deals

    What about non-financial drivers of value?

    For businesses looking for innovative growth solutions, it’s no longer enough to focus on financial drivers of value.

    To create, protect and sustain enterprise value, executives must do more—and consider both a diverse set of stakeholders and a broad set of intangible considerations such as resilience, societal changes and ESG opportunities.

    How can a company’s values be activated to drive value creation? Discover five actions that leaders can take to execute effective strategies in the context of a broader value creation ecosystem.

    Read more on today's VC ecosystemOpens in a new window

     

    How can you create value amid disruption? Use a value bridge.

    For companies surrounded by economic uncertainty mixed with a competitive surge of deals worldwide, creating value is a real challenge. A value bridge can be used to identify actions that can prevent value loss and preserve value in times of disruption, while also strengthening your company's competitive positioning to help it come out ahead.

    Every company situation is unique, so the application of the value bridge will vary by sector and for different circumstances.

    Click through some examples of value bridge levers below.

    Value decline
     

    • Business impact of COVID-19

      Phasellus efficitur blandit erat, vitae accumsan nisl porta ut. Maecenas tincidunt mi ligula, in interdum ligula dapibus eu. Pellentesque massa eros, pharetra quis metus sed, laoreet lobortis mauris. Morbi ac metus non tellus feugiat tempor. Duis finibus libero cursus ipsum elementum gravida.

    Impact

    Explanation copy about nos atur, vendi cullorum eatem velitatur adit quatiur? Occae nobis eumque eritatur ant eum renim ut

    Continue to value preservation

    Value preservation
    Initiatives to protect company and company value

    • Operations

      Streamline and remove inefficiencies and cost from your business. Or explore how technology such as automation can relieve pressure on your existing operations and resources.

    • Liquidity and cash

      Reducing debt, increasing available working capital or accessing the most efficient form of cash to finance acquisitions.

    • Financial restructuring

      Restructuring options to improve your financial position and address covenant pressure, credit challenges or improve transparency to keep your creditors onside.

    • Strategic mechanism

      Strategic options such as mergers and acquisitions through to wind-downs of company structures

    • Gap

    Gap

    Explanation copy about nos atur, vendi cullorum eatem velitatur adit quatiur? Occae nobis eumque eritatur ant eum renim ut

    Continue to value creation

    Value creation
    Strategic, operational and financial initiatives to create value

    • Strategic repositioning

      Maximise value of the business by effective changes in portfolio, capital allocation or through transformative M&A.

    • Performance improvement

      Drive opportunities for transformational business improvement through growth and operational efficiencies, whilst considering any potential headwinds.

    • Asset optimisation

      Optimise net working capital, capex, tax and other balance sheet items, considering the implications of different strategic and operational choices

    • Multiple impact

      Apply a stakeholder expectations lens to the business to identify areas of opportunity and risk including purpose, resilience and ESG that impact the multiple of a business.

    Value prior
    to COVID-19
    Value after
    COVID-19
    Value after
    preservation action
    Full potential
    value

    Test copy

    How we can help

    Exploring unexpected angles, we work with you to define new approaches to value creation—from making your business more resilient to bolstering your ESG framework. We look holistically at all aspects of an organisation’s performance to propose enterprise-wide transformation initiatives or smaller scale optimisation programmes.

    Driven by data, our tech-powered teams use AI, machine learning and cutting-edge analytics to build scenarios for your value chain. Our expertise in finance, operations, deals, strategy, tax and accounting, enables us to go wide and take the long-view to ensure your business is positioned to deliver sustained outcomes for the future.

    Get in touch

    Featured content

    Global M&A illustration

    Global M&A Industry Trends

    Now is not the time to fall out of love with M&A. We believe transformation and transactions will be at the forefront of CEOs’ value creation strategies in 2023.

    Read more

    Act now to recover

    As we manage the fallout and uncertainty of today’s challenging environment, a strong plan to maximize value creation is more important than ever. We help you act fast so you can stay ahead and own every moment.

    Read more

    Act now illustration
    Private equity's ESG journey

    Private equity’s ESG journey: From compliance to value creation

    Multiple crises over the past 18 months have delivered a stark wake-up call to the world. If we’re going to prevent further pandemics, reduce the risks of climate change, build a more equitable society and still generate growth, it’s clear that we’ll have to create more sustainable economies and systems.

    Read more

    We unite expertise and tech so you can outthink, outpace and outperform
    See how
    Follow us
    Hide

    It’s time to find the untapped sources of value in your portfolio. Get in touch to start a conversation today.

    Required fields are marked with an asterisk(*)

    By submitting your email address, you acknowledge that you have read the Privacy Statement and that you consent to our processing data in accordance with the Privacy Statement (including international transfers). If you change your mind at any time about wishing to receive the information from us, you can send us an email message using the Contact Us page.

    Contact us

    Malcolm Lloyd

    Malcolm Lloyd

    Global, EMEA and Spain Deals Leader, Partner, PwC Spain

    Tel: +34 629 11 83 08

    Hein Marais

    Hein Marais

    Global Value Creation Leader, Partner, PwC United Kingdom

    Tel: +44 (0)7740 064729

    Heather  Swanston

    Heather Swanston

    Global Business Restructuring Services Leader, Partner, PwC Japan