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The New Equation

A community of solvers coming together in unexpected ways to solve the world’s important problems.

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A strategy designed to solve challenges today and tomorrow.

Close-up of PwC global chairman Robert E. Moritz, Global
                          Chairman PricewaterhouseCoopers International Limited
Robert E. Moritz Global Chairman PricewaterhouseCoopers
International Limited

PwC's landmark global strategy reflects fundamental changes in the operating environment faced by clients and stakeholders, including technological disruption, climate change, fractured geopolitics and the continuing effects of COVID-19.

Illustration of a quote mark

The profound changes in the world mean that our clients can only succeed by creating a virtuous circle between earning trust and delivering sustained outcomes. By bringing our unique combination of capabilities together, we can help them do that—unlocking value for their shareholders, stakeholders and wider society.

Robert E. Moritz Global Chairman PricewaterhouseCoopers International Limited

Searching for solutions to uncover, untangle and understand the world.

Close-up of a baby in a car
                          seat

Innovative mindsets and smart technologies combine with fresh, diverse perspectives to move beyond the tried and tested. Together, they drive toward new ways of delivering transformation with the right business outcomes.

Close-up of a man
                    in a distribution center typing on a mobile device
A person is viewing monitors featuring financial and
                    analytical data

Building trust for today and tomorrow.

Colleagues monitor goods as they travel on conveyor belts
                              in a large distribution warehouse

Trust has never been more important. It's the link that connects your organisation, your people, your customers, your stakeholders and the world. We know that trust isn't something you can buy off the shelf. It's something you earn through every interaction, every experience and every relationship.

Delivering sustained outcomes that make a difference.

A colleague stands outside as the sun sets behind her

Nothing is simple in our world today. The guiding principles that used to make sense have shifted—and opportunities and challenges can now switch in the blink of an eye. When the rules of the game are no longer obvious, you need to see beyond today to deliver outcomes that continue to create value for you, your people, your stakeholders and the communities where you live and work.

Eight colleagues pose in a white,
              brightly lit office

Empowered teams combining their skills with technology to solve real, human needs.

Two colleagues discuss while walking through a solar farm

The New Equation is a future that is human-led and tech-powered. For us, people and technology work hand in hand. It's about how human ingenuity combines with technology to deliver faster, more intelligent and better outcomes whilst building trust across the value chain.

7mil. hrs

At PwC, we transformed ourselves through a global digital upskilling initiative that took 7 million hours of routine work and redirected it towards higher-value activities that clients needed and our people enjoyed doing. People and tech working together for a better outcome.

How PwC is upskilling 284,000 people. (n.d.) PwC.

Reinforcing the quality of our work by investing in the latest digital capabilities.

A red and black
                      train is seen from overhead as it travels through a forest
A satellite in space travels over bright blue water and
                          sparsely populated islands

We deliver the highest quality through integrity, unwavering objectivity and heavy investment in data, tools, tech, products and services. The result is an environment where agility, consistency and insight thrive, and where our people can provide clients with the excellence they expect time and time again.

Looking at problems from new angles to uncover solutions that deliver sustained outcomes and build trust.

Three colleagues use
                              laptops while seated at a large office work table

Today's challenges are complex and require something more than the expected. By bringing together unexpected combinations of skills, experience and technology, we can help shape tomorrow.

A row of solar panels and three wind turbines in front of a low sun Two semi-trucks haul bulk commodity trailers on an over-water highway Close-up of a person holding and using a blood glucose monitor A person looks at a smartphone while a star-filled sky and distant city glow in the background
Close-up of a person using a tablet to connect to a telehealth provider A dimly lit room of server cabinets glowing blue The Chain Bridge and Hungarian Parliament on the Danube River in Budapest, Hungary The sun sets in a forest of pine trees
Two semi-trucks haul bulk commodity trailers on an over-water highway
The sun sets in a forest of pine trees

Solving for cleaner fuel and business optimisation.

When a client needed a way to meet its green energy targets, PwC Norway built a team which combined risk, consulting, tax and legal expertise with a Norwegian software developer to create a solution to combine biofuel compliance and commercialization and excise tax reporting into one system.

A person looks at a smartphone while a star-filled sky and distant city glow in the background
The Chain Bridge and Hungarian Parliament on the Danube River in Budapest, Hungary

Solving for boosting Hungary's economic growth through 5G.

Hungary's Ministry for Innovation and Technology worked with PwC Hungary to develop a clear roadmap for introducing a 5G wireless network. They worked together with telecoms providers, regulators and broader stakeholders to build a roadmap to benefit business, consumers and the government—and help the nation advance its global aspirations in 5G services.

Close-up of a person holding and using a blood glucose monitor
Close-up of a person using a tablet to connect to a telehealth provider

Solving for delivering virtual healthcare to patients anytime, anywhere.

The health ministry of a Middle East government became concerned, during the first wave of the COVID-19 pandemic, that people who needed medical attention were staying away from hospitals and clinics. PwC Middle East worked with health ministry officials, clinicians, patients and technology providers, to develop a virtual care solution which will help save lives not just today, but for many years to come.

We are a community of solvers combining human ingenuity, experience and technology innovation to deliver sustained outcomes and build trust.

Two colleagues walk among a field of solar panels

PwC's global strategy for how we solve important problems facing the world—today and tomorrow. It reflects fundamental changes in the operating environment faced by clients and stakeholders, including technological disruption, climate change, fractured geopolitics and the continued effects of COVID-19.

It all adds up to The New Equation.

Learn more
A collage of photographs showing a group of people
                posing before solar panels in a solar energy manufacturing facility, two
                people working at a desk, and a city skyline.

Contact us

Richard Oldfield

Richard Oldfield

Global Markets Leader, PwC United Kingdom

Tel: +44 (0) 7595 850807