PwC’s Junction – a data-fueled, digital M&A deal platform

February 21, 2022

While the deals landscape is ever-changing and seemingly more competitive each day, the fundamental aspects of deal making have not changed. But, now more than ever, creating value is the common currency driving clients which is why it’s the focus of everything PwC does. Reimagining thinking and continuous innovation means working better together because the approach is powered, start to end, by a digital deals experience. 

PwC recently launched Junction, a new digital platform focused on our client’s deal hypotheses and the points critical to merger and acquisition (M&A) activity. It’s where clients can interact with data to test different deal scenarios. And where clients can give feedback and ask questions about the perspectives that PwC’s experienced global practitioners provide. It’s easy to stay focused on the big picture throughout the deals process. One-click access to tailored reporting and simple toggling to easily scenario plan. It’s sophisticated tech with a simple goal: smart insights for confident decisions.

Colin McIntyre, Partner, Deals Digital Leader, PwC US, said, ‘Junction is a data-fueled, digital platform where our clients seamlessly access their deal’s analyses and perspectives – from anywhere, on any device – in real time. With Junction, our clients are at the intersection of insights and communication so they can make more confident decisions throughout the lifecycle of their deal.’

In a recent IDC Spotlight, sponsored by PwC titled ‘M&A Platforms Are Evolving to Enable More Effective Decisions and Dealmaking’ (February 2022, #US48830522), IDC analysts commented that ‘PwC has wrapped technology around its people in a way that creates value for its clients. Its people, with functional and sector experience, have always been its differentiator. PwC has now evolved its most important asset to become digital deals professionals via tech-enabled and data-driven sector insights. This change required disrupting its own business by listening to the voice of its customers and then digitally transforming PwC Deals. The result has been better client enablement through a connected, digital deals experience. PwC dealmakers, powered by technology, are turning market observations into client insights, at scale. The technology platform PwC developed, called Junction, connects PwC Deals with its clients in this more digital-focused way.’


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Rob Donnelly

Global Analyst & Advisor Relations Leader, New York, PwC United States

+1 (917) 471 3355


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