Reporting and Trust
COVID-19 and Brexit brought greater care, creativity and innovation to the fore.
Emerging technologies could add significant value to global economies by 2030.
As well as looking forward, nations must also look to historical strengths and understand how to bring them into a post-pandemic era, including innovating to ensure their continued relevance.
In the UK, we are rightly proud of our world-renowned schools and universities. We need to play to such strengths and work together to evolve them. At PwC, we have worked with a number of universities to develop apprenticeships, providing students with income and work experience while they study, which opens up opportunities to a broader cohort while ensuring businesses get the skills they seek. Our current apprenticeships focus on technology, but I can see these developing in areas such as sustainability and climate change where the UK also has a strong track record.
The past year has been challenging, and there will still be tough times ahead. But we must act with confidence and make bold decisions, including adopting disruptive technologies and rethinking business models.
In more stable times, we could perhaps afford to make superficial refinements to what we already had. Not anymore. Now is the time for assertiveness and bravery.
I believe we owe it to ourselves, to our communities and to future generations to embrace that task with the care, creativity and innovation we have shown we are capable of.
This is true for the world as a whole. I write this from the UK, but the aspirations, collaboration, digitisation and innovation I’m describing will be relevant to leaders everywhere.
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Global Clients and Industries Leader, PwC United Kingdom
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