PwC has been named as a Leader in the IDC MarketScape: Worldwide AI-Enabled Adobe Professional Services 2026 Vendor Analysis (October 2026, IDC #US54114626).
IDC Disclaimer: IDC MarketScape vendor analysis model is designed to provide an overview of the competitive fitness of technology and suppliers in a given market. The research methodology utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each supplier’s position within a given market. The Capabilities score measures supplier product, go-to-market and business execution in the short-term. The Strategy score measures alignment of supplier strategies with customer requirements in a 3-5-year timeframe. Supplier market share is represented by the size of the icons.
Commenting on PwC, the IDC MarketScape states, ‘PwC is a major worldwide multidisciplinary services provider that combines a long business consulting heritage with a broad and deep set of business and technology transformation capabilities. It can draw on adjacent capabilities such as tax and M&A advisory services, which can be capabilities for some business projects.’
The IDC MarketScape goes on to say that, ‘For this assessment, based on conversations with PwC’s clients, the three areas where on average clients commended PwC most highly were for people quality, for its balance of pragmatism and creativity, and for its client's willingness to recommend it as a vendor.’
“We’re proud to be recognized as a Leader in the IDC MarketScape for Worldwide AI-Enabled Adobe Professional Services. As AI reshapes how organizations engage with their customers, we’re focused on helping clients bring together trusted data, responsible AI and human-centered experience design to create more connected experiences. By combining our transformation expertise with Adobe capabilities, we help clients turn customer experience ambitions into measurable business outcomes.”
About IDC MarketScape: IDC MarketScape vendor assessment model is designed to provide an overview of the competitive fitness of technology and service suppliers in a given market. The research utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each supplier’s position within a given market. IDC MarketScape provides a clear framework in which the product and service offerings, capabilities and strategies, and current and future market success factors of technology suppliers can be meaningfully compared. The framework also provides technology buyers with a 360-degree assessment of the strengths and weaknesses of current and prospective suppliers.