PwC has been named as a leader in the IDC MarketScape: Worldwide Salesforce Implementation Services 2025-2026 Vendor Assessment (December 2025, IDC #US51272324).
IDC MarketScape vendor analysis model is designed to provide an overview of the competitive fitness of technology and suppliers in a given market. The research methodology utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each supplier’s position within a given market. The Capabilities score measures supplier product, go-to-market and business execution in the short-term. The Strategy score measures alignment of supplier strategies with customer requirements in a 3-5-year timeframe. Supplier market share is represented by the size of the icons.
IDC MarketScape:
Worldwide Salesforce Implementation Services 2025-2026 Vendor Assessment
Commenting on PwC, the IDC MarketScape report states, ‘PwC has prioritized AI and automation within its Salesforce offerings, positioning itself as a launch partner for Salesforce Agentforce and a key collaborator in bringing agentic architectures to market. The firm embeds AI, including Salesforce Einstein and proprietary capabilities like Agent OS, to drive intelligent automation, workflow orchestration, and measurable client value across sales, service, marketing, and analytics.’
It goes on to say, ‘PwC's value proposition in the Salesforce implementation market is its ability to deliver sustained business outcomes, not only through technical excellence but by aligning holistic, outcome-based transformation with the latest in AI innovation and managed outcomes models. The firm differentiates itself by leveraging deep domain and crosssector expertise; embedding AI and automation into delivery aspects; its pool of certified Salesforce talent, proprietary accelerators, reusable frameworks, and industry clouds; and its global, multidisciplinary model with local client engagement, supported by a strong ecosystem of alliances and partner platforms (e.g., AWS, Google, Workday, MuleSoft, Adobe).’
On PwC’s strengths, the report states, “PwC brings a complete, end-to-end service portfolio strategy that addresses the current needs of Salesforce users, including Marketing Cloud, Revenue Cloud, and Experience Cloud as well as the future business priorities that Agentforce, Data Cloud, and MuleSoft address, which are core to PwC's Salesforce offering road map.” The report goes on to say, “PwC's Salesforce practice also invests significantly in building demand for its services via marketing campaigns that align to Salesforce's strategic direction.”
“We are proud to be recognised by IDC MarketScape: Worldwide Salesforce Implementation Services 2025-2026 Vendor Assessment. A responsible data foundation that clearly defines and documents how data is collected, stored and used is often integral to deploying and scaling AI, now and in the future. Our Salesforce-powered AI solutions like Agentforce were designed to help companies tap into both structured and unstructured customer data with a core focus on trust and outcomes-focused governance.”
About IDC MarketScape
IDC MarketScape vendor assessment model is designed to provide an overview of the competitive fitness of technology and service suppliers in a given market. The research utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each vendor’s position within a given market. IDC MarketScape provides a clear framework in which the product and service offerings, capabilities and strategies, and current and future market success factors of technology suppliers can be meaningfully compared. The framework also provides technology buyers with a 360-degree assessment of the strengths and weaknesses of current and prospective vendors.
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