No Match Found
In 2019, I published an article on Arabian Business titled “Rise of the 'bots' to take over office tasks” (Link: https://www.arabianbusiness.com/technology/427575-opinion-rise-of-the-bots-to-take-over-office-tasks) . I talked extensively about “why” and “how” the demand for automation has come about. It is fair to say 2020 was a year to remember (or forget) and perhaps many lessons have been learned by business leaders.
Across the Middle East, many organsations have accelerated the conversation around automation to maximize/optimize the workforce; build resilience to “zero disruption”; add 24 hours/day, 365 days/year capacity to perform mundane tasks and make room for more value-added, strategic activities.
Disruption caused by digital transformation seems to be more accepted in light of the pain business operations went through in 2020. The conflict between “need to automate” and “want to automate” seem to have been eroded and businesses are now moving forward to become more digital and automated.
As trusted advisors to business leaders in the Middle East, I have several management level conversations per week. Time and time again, a consistent set of questions are being asked:
© 2017 - 2024 PwC. All rights reserved. PwC refers to the PwC network and/or one or more of its member firms, each of which is a separate legal entity. Please see www.pwc.com/structure for further details.