PwC is a Leader in IDC MarketScape: Asia/Pacific Microsoft Business Applications Implementation

November 08, 2023

PwC is a leader in the IDC MarketScape: Asia/Pacific Microsoft Business Applications Implementation Services Vendor Assessment, 2023–2024 (October 2023, IDC #AP50165723). ‘Microsoft's business applications, which include Dynamics 365 and Power platform suite of solutions, are one of their fastest-growing service lines globally. Microsoft's business applications solutions aim to provide cloud-based line-of-business (LOB) solutions for financial management, enterprise resource planning (ERP), customer relationship management (CRM), supply chain management (SCM), and application development platforms for enterprises of different sizes and digital maturity.'

The report states, ‘PwC goes to market with its global strategy called The New Equation, which aims to help clients build trust with their stakeholders and deliver sustained outcomes from IT investments. Building on this strategy, the Microsoft practice in PwC merges its deep technology expertise, industry, and functional knowledge to enable transformative outcomes leveraging the Dynamics 365 and Power Platform suite of solutions.’ 

Patrick Pugh, Principal and  Global Alliance and Relationship Leader for Microsoft, PwC US said, ‘PwC is honoured to be recognised as a Leader in the 2023 IDC MarketScape for Asia/Pacific Microsoft Business Applications Implementation Services. We remain committed to helping our clients become future ready and achieve sustainable outcomes from their technology investments, leveraging Microsoft's Dynamics 365 and Power Platform suite of solutions.’

Ivan Goh, Partner, PwC Australia, says, ‘Our strength lies in our hands-on experience in practical transformation, supported by tailored industry solutions, and alignment with Microsoft's strategic focus areas. The positive feedback from our clients who have successfully transformed their businesses highlights our consulting and design capabilities, as well as our value-led, tech-enabled implementation methods.’

Somick Goswami, Partner, Business Transformation Leader, PwC India, said, ‘PwC is the go-to partner for enterprises seeking experienced support in large front-office and Digital Transformation projects. We closely work with our clients in helping them Transform their business by bringing the best of talent to work with them.

The report highlights some key strengths of PwC:

  • Deep expertise in functional transformation. PwC has extensive experience in providing advisory services to clients in the Asia/Pacific region to transform their back-office, mid-office, and front-office operations. Combining its Microsoft cloud capabilities, PwC positions itself as an ideal partner to contextualize Microsoft solutions to transform finance, supply chain, retail, HR, sales, service, and marketing operations for customers. 

  • Industry model solutions and IP are a key value-add. PwC showcases a robust portfolio of integrated solutions and IP built on Microsoft Dynamics 365 and Power Platform solutions. Clients in specific industries looking to accelerate their LOB transformation will find these offerings particularly attractive. 

  • Industry alignment with Microsoft GTM. As part of its growth strategy, PwC has deepened its capabilities in core verticals and continues to broaden its industry offerings to cover hospitals, online fashion, private equity, and so forth. Additionally, PwC emphasizes its plans to align solution offerings tightly with Microsoft's key priority areas in healthcare, manufacturing, BFSI, and retail industry verticals. 

  • Customer feedback. Clients interviewed by IDC praise PwC's consulting and design capabilities, deep industry knowledge, and ability to create a comprehensive road map for implementation.’


About IDC MarketScape:
IDC MarketScape vendor analysis model is designed to provide an overview of the competitive fitness of suppliers in a given market. The research methodology utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each vendor’s position within a given market. IDC MarketScape provides a clear framework in which the product and service offerings, capabilities and strategies, and current and future market success factors of vendors can be meaningfully compared. The framework also provides buyers with a 360-degree assessment of the strengths and weaknesses of current and prospective.

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Rob Donnelly

Global Analyst & Advisor Relations Leader, New York, PwC United States

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