Hala Kudwah

Hala is currently a ME Partner leading the Consulting of Financial Services in Saudi Arabia. She has a broad and significant experience in the Financial Services industry covering Business Strategy & Operations, Customer Solutions, IT & Digital Strategy, Market Intelligence, Business Analytics, Operational Risk Management, M&A (Due Diligence and Integration) and Corporate Social Responsibility.

Prior to joining PwC, Hala assumed various positions during her 29 years stint with Samba Financial Group (a top bank in Saudi Arabia),  the last 12 of which has been as General Manager.  She played a significant role in a number of transformational milestones.