PwC has been named as a leader in the IDC MarketScape: Worldwide Cloud Professional Services in the AI Era 2026 Vendor Assessment (September 2026, IDC #US54117426e).
About IDC MarketScape: IDC MarketScape vendor assessment model is designed to provide an overview of the competitive fitness of technology and service suppliers in a given market. The research utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each supplier’s position within a given market. IDC MarketScape provides a clear framework in which the product and service offerings, capabilities and strategies, and current and future market success factors of technology suppliers can be meaningfully compared. The framework also provides technology buyers with a 360-degree assessment of the strengths and weaknesses of current and prospective suppliers.
Commenting on PwC, the IDC MarketScape states, “PwC is repositioning from execution-led engagements toward continuous, outcome-driven managed services, platform-led delivery, and agentic AI, aiming to grow the share of its portfolio in ongoing operations.”
The IDC MarketScape goes on to say that, “PwC's cloud professional services model is anchored by its AI-Native Engineering delivery platform, which coordinates AI-assisted workflows across discovery, architecture design, migration planning, software development, and operational analysis through a suite of integrated tools including SDLC Canvas and its strategic-cost and FinOps intelligence tooling, supported by a growing library of production AI agents.”
Cloud transformation in the AI era is about much more than modernizing technology. It is an opportunity to reinvent how a business creates value, serves its customers, and operates with greater speed and resilience. We bring together sector insight, cloud engineering, data and AI capabilities, and a focus on trust to help clients move from ambition to outcomes. We are proud to be recognized as a Leader in this IDC MarketScape.
On PwC’s strengths, the IDC MarketScape states: “PwC's cost-benefit and business-case methodology is a core capability that draws directly on the firm's financial advisory heritage. Its strategic cost-intelligence tooling enables rapid TCO modeling, and its engagement methodology explicitly accounts for dual-run costs and stranded assets, categorizing benefits as directly auditable, assumption backed, or optionality enabling to prevent overstatement and make business cases defensible under CFO and board scrutiny.”
The IDC MarketScape further notes: “PwC also brings a trust and assurance capability. Its Trust in AI program packages continuous AI security, governance, and red-teaming for regulated and high-risk environments, combining automated adversarial testing with human-in-the-loop expert review that extends to the production AI agents deployed through its AI-Native Engineering platform across discovery, architecture, and migration workflows. Combined with deep industry and regulatory expertise, hyperscaler and enterprise-application alliances, and global delivery scale, this positions PwC strongly for clients whose primary need is governed, end-to-end reinvention rather than infrastructure work alone.”