We embed sustainability into strategy to create resilience, growth and long-term value. Across the Middle East, this mindset fuels transformation as the region advances the energy transition through low-carbon investment, circularity and localisation. By connecting vision, technology, capital and data, we help organisations protect value and grow with confidence.
Dr. Yahya Anouti
PwC Middle East Sustainability Platform Leader
Partner, Strategy&
“The Middle East’s renewable edge can power a new era — one defined by affordable energy, resilient infrastructure, and sustainable growth. It’s on the path to set the global benchmark for green bytes, electrons, and molecules.”
Read what 2,400 homebuyers across Saudi Arabia and the UAE revealed about how sustainability is reshaping housing preferences in our latest survey.
Case studies
Insights
Across the Middle East, rapid population growth, economic diversification and the rise of data-intensive technologies are combining to drive electricity demand higher than ever before.
Cities are changing—and fast. As more people move in, transport systems are pushed to their limits. This brings real challenges but we can change the story. Building sustainable, efficient, and fair mobility — this is how we make cities healthier, more liveable, and aligned with our climate goals.
The Middle East faces some of the world’s toughest water challenges — with 12 of the 17 most water-stressed countries located in the region. This report explores how unified platforms are reshaping irrigation and why making the shift now is critical.
Heavy-duty trucks account for a disproportionate share of global transport emissions — yet remain overlooked in the race to net zero. With the right mix of incentives, infrastructure and innovation, the Middle East has a huge opportunity to lead the next phase of sustainable road transport.
The transition to a decarbonised energy system presents Saudi Arabia and its neighbours with a unique opportunity to take the lead in putting the world on a more sustainable energy footing while simultaneously diversifying and enriching their economies.
Plastics are essential to modern life, with plastics usage growing faster than usage of alternative materials. Today, the plastics market is shifting as sustainability regulations tighten, and circular economy initiatives expand.
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Value in motion
Trillions of dollars are in motion as AI, climate and trade reshape global growth – setting the stage for a bold new economic future.