Transforming the customer experience
Bring together front-office functions such as marketing, sales and support to enable private and public sector organizations to deliver better and differentiated customer experiences that improve customer development, acquisition and retention.
Accelerating the shift to customer-centred commercial excellence with cloud technologies create significant benefits to businesses in today’s environment. And doing nothing puts companies at risk of seeing top performing products and services disrupted into obsolescence.
Leading customer engagement platforms, such as Salesforce, can support that transformation and help tackle common front-office challenges like real-time customer analytics, multi-channel consistency and customer support models, if effectively embedded into the organization’s DNA.
Are you equipped to thrive in this complex customer-centric market?
Driving better digital adoption
75% of front office transformations fail to generate returns that exceed the original investment, and 70% of those are due to lack of user adoption and behavioural change.
Why do so many projects fail? The answer is simple: investing in technology isn’t enough. Innovative technologies are powerful, but if your people don’t adopt them to enable new ways of thinking, working, and selling, new solutions won’t help. A top priority of your transformation efforts should be digital adoption.
By putting people at the centre of digital transformation, you can create a movement that encourages new ways of working and caters to the needs of individuals in their specific roles and to the organization as a whole. Ultimately, this helps your people experience the benefits of new technology and encourages the behaviours that will make the transformation successful.
How do we know this approach works? We use it ourselves.
Turning your vision into reality
Transformations aren’t easy. But they’re essential.
Our community of makers can help you turn your business transformation vision into reality. We bring together subject matter and industry experts, designers, strategists, technologists and more, to co-create solutions with you in a way that drives innovation and meets business objectives.
Whether you’re looking to deliver unique customer experiences that can help regain competitive edge, deploy new digital assets to increase efficiencies in the supply chain or drive user adoption to truly realize the value of your digital investments, we help you bring together elements of your business to drive results across your whole organization.