We don’t just bring tech. We bring results.

Artificial intelligence services

Significant cost savings? Groundbreaking products and services? Empowering your people to do more, better, faster? AI delivers these outcomes daily.

But it’s not just about tech—it’s about results. Real success comes from the right strategy. Rich insights. Bold execution.

Now, with agentic AI reshaping what’s possible, it’s time to take a fresh look at how your business works — and who does that work. It means redesigning value chains, processes and workflows to tap into the speed and adaptability of hybrid AI-human teams. Then, rethinking the roles, skills and structures needed to support AI-driven collaboration. And finally, how you empower every worker with the tools, training, and support to thrive alongside AI. This shift isn’t just about productivity. It’s about creating a future of work that’s dynamic, resilient, and human-led by design.

Video

Driving successful AI adoption

How can you get everyone on board with AI? In this episode of Tech Encounters, PwC leaders Lilia Christofi and Nicole Knott explore the balance between artificial and human intelligence and discuss how AI can empower careers at every stage.

How we can help

AI that sees what others don’t

AI is only as good as your data, and the people who transform insights into measurable results. So, with comprehensive data—across markets, sectors and industries—you get insightful, precise intelligence.

Meet accessibility, reliability and compliance requirements
Manage data assets, pipelines and governance
Examine data for deeper insights
Learn, collaborate and evolve with your business

Global AI. Local intelligence.

Put the right AI in all the right places. With our worldwide reach and local intelligence, you’ll get the best insights, tech and action plan—translated across regions, regulations and cultures. Discover advantages, across markets—and redefine your potential.

Our market planning and AI consulting services include:

AI-readiness assessments
Real-world AI simulations
Organisational change management
AI training across your business
Data and analytics consulting
AI development solutions
Governance models (centralised and federated)
Regulatory compliance (global and local)

AI that scales smart and stays secure

We build AI with purpose. To protect your data. Adapt to threats. Evolve with your business. Through our open ecosystem of leading AI collaborators, we use the right AI models to integrate seamlessly with your operations, culture and technologies.

Our AI consultancy build services cover:

Access the latest AI tech, such as PwC agent OS
Customised AI-model selection
Data optimisation and maintenance
Technical integration and cloud modernisation
Scalable, reusable AI patterns
AI implementation across workflows and applications
Integrated artificial-intelligence technology solutions

From blueprint to breakthrough

With fast-moving tech comes great responsibility. That’s why we design, build and manage your AI with a commitment to rigorous security, ethics and compliance across your value chain. Our approach enables your AI solutions to meet immediate needs while adapting to future requirements. The result? Technology that advances your business with confidence.

Our responsible AI methodology includes:

Business case development
Full strategy assessment and creation
End-to-end implementation
Responsible AI principles, controls and governance at every step—from ethics to privacy

AI that delivers

Deliver impact you can measure and sustain. Our AI solutions are built to achieve results—managing entire business functions and running core processes efficiently and effectively. We don’t just optimise operations. We transform them. The difference? Measurable outcomes today. Lasting competitive advantage.

Our AI transformation services include:

Industry-specific AI solutions
Business-driven transformation
AI due diligence
Functional transformation
Process optimisation and ongoing management

Unlock limitless opportunity with Agentic AI

AI agents are becoming central to business transformation. PwC's agent OS helps you connect your agents, people, and systems, boosting productivity, scalability, and speed. With tools designed to efficiently manage AI agents across various platforms.

Learn more

Video

Keeping pace with AI

AI case studies

AI-driven transformation

With 130 clubs and 750,000 members, David Lloyd Health Clubs wanted to evolve.

Together with PwC UK, they launched an ambitious AI-driven transformation to enhance member experiences, deliver operational efficiencies and become a holistic health and well-being brand.

From integrating cloud-based SaaS solutions, improving business intelligence and simplifying processes, to deploying AI chatbots to enhance member interactions. PwC’s AI consultants helped them create success today and lay the foundations for tomorrow.

AI flood resilience tool

Floods have displaced 24 million people and caused US$453 billion in damages in the past decade.

PwC Middle East’s AI-driven flood resilience tool uses geospatial AI to create dynamic, real-time simulations of potential flooding scenarios, incorporating data on topography, rainfall, cyclones and proximity to the ocean.

The 3D visualisations make it easy to understand the likely flow of the flood—helping government agencies, emergency services, insurance companies and homeowners mitigate loss and harm for the future.

AI model to guide interventions

The unpredictability and urgency of refugee movements make it difficult for public authorities to cope, balancing costs and local community impact.

PwC Netherlands developed a powerful AI model that uses data, community research and expert knowledge to provide authorities with quantitative insights into potential interventions—from education to employment, sports to transport.

Originally designed to support Ukrainian refugees, it outperforms human strategies. And the model can be easily adapted by decision-makers and NGOs anywhere—to improve trust and support with data-driven approaches.

Accelerating vital treatments with AI

Clinical trials can take up to 10–15 years and cost billions of dollars, greatly hampering the delivery of new treatments.

PwC US has been working with a leading pharma company to improve the process. With alliance partners AWS and Microsoft, PwC US used data analytics and GenAI to design a new clinical trial and integrated tech platform.

The results were significant: costs were reduced, the findings were more precise, time was cut by 20–25% and revenue increased by more than US$100 million. This approach could revolutionise a wide range of drug trials, benefiting patients and accelerating treatments.

Our AI partners

Get the right tech for you with our open ecosystem of AI alliance partners.

PwC x TED

Together, PwC and TED are exploring the world of AI. We’re asking the critical questions, investigating AI theory and how it can become real-world practice.

Learn more

Contact us

Joe Atkinson

Global Chief AI Officer for the PwC Network of Firms, PwC US

Tel: +1 215-704-0372

Matt Wood

Global and US Commercial Technology & Innovation Officer (CTIO), PwC US

Scott Likens

Global Chief AI Engineer, Principal, PwC US

Tel: 312-286-0830

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© 2017 - 2025 PwC. All rights reserved. PwC refers to the PwC network and/or one or more of its member firms, each of which is a separate legal entity. Please see www.pwc.com/structure for further details. This content is for general information purposes only, and should not be used as a substitute for consultation with professional advisors.