Global entertainment and media outlook: 2012-2016
PwC's annual Global Entertainment and Media Outlook is a consistent, comprehensive online source of global analysis for consumer/end-user and advertising spending. With like-for-like, five-year historical and forecast data across 13 industry segments in 48 countries, the Outlook makes it easy to compare and contrast regional growth rates and consumer and advertising spend.
- Well-established and anticipated source of data
- Published annually and used worldwide by industry and press alike
- Includes PwC's insights on the prospects for the entertainment and media industry
- One-stop source for historical data and forecasts
- Data and insights map directly to topical entertainment and media industry issues
- Balances local, on-the-ground PwC expertise against a global perspective
- Published online, with fully interactive data exploration, extraction and charting tools
Online features and functionality
The Outlook is an online, interactive database which enables you to:
- Drill down through data across segments, components and territories
- Build personalised data selections, save for future use, and export to Excel and pdf
- Filter digital versus non-digital spending data, and advertising versus consumer spending data, across segments
- View data in local currency
- Create customised bar charts, pie charts and line graphs instantly, and export charts for use in reports and presentations
- View year-on-year growth for every data line
- Extended commentary at territory level
- Search the full commentary
- Touch-enabled interface for tablets such as the iPad
- Download a pdf version of each segment
- Subscription by segment available
- Accessible by all employees organisation-wide for multi-user subscribers
Segments covered by the Outlook
The Outlook contains extensive consumer/end-user and advertising spending data for 13 segments:
- Business-to-business publishing
- Consumer and educational book publishing
- Consumer magazine publishing
- Filmed entertainment
- Internet access: wired and mobile
- Internet advertising: wired and mobile
- Music
- Newspaper publishing
- Out-of-home advertising
- Radio
- Television advertising
- Television subscriptions and license fees
- Video games
Countries covered by the Outlook
Regions/countries covered |
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North America |
EMEA |
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Asia Pacific |
Latin America |
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Canada |
Western Europe |
Central and Eastern Europe |
Australia |
Argentina |
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†Comprises Algeria, Bahrain, Egypt, Jordan, Kuwait, Lebanon, Libya, Morocco, Oman, Qatar, Saudi Arabia, Syria, and the United Arab Emirates |
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