The global newspaper market fell by 0.7 percent in 2011, as declines in North America and EMEA offset gains in Asia Pacific and Latin America. Prospects for the newspaper publishing segment vary widely according to territory: in countries where a majority of households have broadband connections, newspapers face erosion in print unit circulation as readers shift from print to online for information. That shift will cut into both circulation spending and print advertising. Conversely, in countries where broadband penetration is low, there is less competition from the Internet, and unit circulation is rising, benefiting both circulation spending and print advertising.
Gains in paid digital distribution in EMEA will offset ongoing declines in print circulation spending. Print circulation spending will decrease from $30.5 billion in 2011 to $29.7 billion in 2016, a 0.5 percent compound annual decline, but an emerging paid digital circulation market will total an estimated $1.2 billion in 2016.
Forecasts for advertising and consumer/end-user spending in the newspaper publishing segment across 48 countries cover (where available):
|North America||EMEA||Asia Pacific||Latin America|
|Central and Eastern Europe
Middle East/North Africa †
|†Comprises Algeria, Bahrain, Egypt, Jordan, Kuwait, Lebanon, Libya, Morocco, Oman, Qatar, Saudi Arabia, Syria, and the United Arab Emirates|