Experiential design is a key consideration when optimising customer experience in the service industries. And healthcare is no different. This series explores the importance of experiential design across the entire healthcare ecosystem for its two biggest users - both patients and healthcare professionals alike.
Zeina Koubar
Health Industries Partner, Healthcare Operations, Quality and Patient Safety, PwC Middle East
Tel: +966 56 451 9649
Eyad Al-Musa
Health Industries Partner, Digital Health Transformation, PwC Middle East
Tel: +971 52 839 8930
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